<p>Joe Rogan just signed a multi-year content licensing deal with Spotify worth 9-figures. This is the biggest Podcast deal so far, BY FAR. Does this deal make sense? Why is it worth so much to Spotify? Is this another Howard Stern boondoggle? Jeff answers all these questions and shows how it already is a HUGE win for Spotify, and a big loser for Apple.</p><p>Welcome to the JeffEffect.</p>

Joe Rogan just signed a multi-year content licensing deal with Spotify worth 9-figures. This is the biggest Podcast deal so far, BY FAR. Does this deal make sense? Why is it worth so much to Spotify? Is this another Howard Stern boondoggle? Jeff answers all these questions and shows how it already is a HUGE win for Spotify, and a big loser for Apple. Welcome to the JeffEffect.

Joe Rogan is Spotify's $100 million Dollar Man

I help companies craft messages and get their stories straight. And I have a formal education in communications studies, human behavior, and economics. But the things that set me apart are my experience, intense curiosity, intellectual courage, and genuine compassion for people. Turns out, that combo makes me a bit of a rebel ... a real Intellectual Gangsta on the Internet.

That’s the show.
​
I'm Jeff. We'll talk about interesting things and — most importantly — we're going to think outside-the-box ... so FAR outside-the-box that some folks inside-the-box will freak-out. That's where intellectual courage comes in. But that's also what makes it fun. 

Maybe you're a gangsta too. Listen for a few shows and find out.

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I help companies craft messages and get their stories straight. And I have a formal education in communications studies, human behavior, and economics. But the things that set me apart are my experience, intense curiosity, intellectual courage, and genuine compassion for people. Turns out, that combo makes me a bit of a rebel ... a real Intellectual Gangsta on the Internet. That’s the show. ​ I'm Jeff. We'll talk about interesting things and — most importantly — we're going to think outside-the-box ... so FAR outside-the-box that some folks inside-the-box will freak-out. That's where intellectual courage comes in. But that's also what makes it fun. Maybe you're a gangsta too. Listen for a few shows and find out.

I help companies craft messages and get their stories straight. And I have a formal education in&nbsp;communications studies, human behavior, and economics. But the things that set me apart are my experience, intense curiosity, intellectual courage, and genuine compassion for people.&nbsp;Turns out, that combo makes me a bit of a rebel ... a real Intellectual Gangsta on the Internet.

That’s the show.
​
I'm Jeff. We'll talk about interesting things and — most importantly — we're going to think outside-the-box ... so FAR outside-the-box that some folks inside-the-box will freak-out. That's where intellectual courage comes in. But that's also what makes it fun.&nbsp;

Maybe you're a gangsta too. Listen for a few shows and find out.

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Joe Rogan is Spotify's $100 million Dollar Man

Joe Rogan is Spotify's $100 million Dollar Man