Jim DeBetta founder and President of WeKnowInventing which specializes in coaching and consulting for inventors and consumer products start-up companies. My firm assists clients with product development and engineering of consumer products as well as sales and marketing representation to major retailers for our select clients. Recently, I was VP of Retail Distribution for TV Goods which is owned by Kevin Harrington from the ABC show Shark Tank. I headed up a team of retail specialists that sold exciting new products to the world's most prestigious retailers and TV shopping networks including HSN and QVC.