Beyond Insights with Ruben Ugarte

Joey Malysz - The Current and Future State of CDPs, Starting a Partnership Program from Scratch, and the Benefits of Speaking the Same Language


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In this conversation, I talk with Joey about the world of CDPs, best practices for starting a partnership program from scratch, and the benefits of speaking the same language (especially in technical sales).

Joey Malysz currently leads Channel Partnerships at Segment, the world's #1 Customer Data Platform. He is responsible for Business Development initiatives with all agencies, consultancies, and systems integrators within their Partner Program.

Before Segment, Joey worked in a variety of roles at Mixpanel, including Support and Solutions Architecture, before launching their Solution Partner Program.

Outside of work, Joey enjoys hiking, fishing, paddle boarding, triathlons, and "side projects building things" (he's a former engineer and occasionally dusts off his technical chops). He's a generalist at heart who loves trying new things and constantly learning.

Connect with Joey:

Website: https://segment.com

Joey's Linkedin: https://www.linkedin.com/in/joe-malysz/

Segment CDP Week: https://cdpweek.com/

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Beyond Insights with Ruben UgarteBy Ruben Ugarte