The CUInsight Experience

John Pembroke - Begin with the End (#6)


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"You make a plan and then life happens. When life happens you have to adjust." - John Pembroke

Welcome to episode six of The CUInsight Experience podcast. Hosted by Randy Smith, co-founder and publisher of CUInsight.com. Our guest this week is John Pembroke. John is the president and CEO of the CUES. Since joining CUES in 2013, he has helped launch a new direction in CUES’ strategy, branding and culture. Pembroke has more than 20 years of experience in branding and financial services. He holds an MBA from the University of Chicago’s Booth School of Business.

The goal of The CUInsight Experience is to dive deeper with the people of the credit union community and find gems from their experiences that add value to all of us. In each episode we have wide ranging conversations with thought leaders from around the credit union community. What issues are facing credit unions? What are they working on to help? What leadership lessons and life hacks have they learned along the way? What’s the greatest album of all time? These questions and more will be asked and answered.

In this episode we discuss the war on talent, the challenges that face credit union leaders, and the evolution of CUES. As we always do, we wrap up this episode getting to learn more about John’s leadership style, life hacks and what life looks like outside CUES.

Listen to the full episode or click here for the show notes and to read the full transcript. We all know John as a strong listener and observer, you’ll get to know him a lot better. I really enjoyed the conversation. I think you will too.  Enjoy.

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