The Business of Marketing

John Watton, Tech Marketer & Fractional CMO


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John Watton, Chief Marketing Officer, has a rich background at companies like Adobe, Oracle, and Microsoft. He shares his expert insights on the latest marketing trends, the integration of AI, and how data-driven strategies are reshaping the industry. This podcast is a treasure trove of knowledge for marketers eager to stay ahead in the dynamic digital landscape, understand customer behavior, and drive sustainable growth.

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The Business of MarketingBy Advertising Week