Join Omni Talk’s Chris Walton and Anne Mezzenga as they sit down with JOOR CEO Kristin Savilia to explore how JOOR is transforming the wholesale fashion landscape. Kristin shares exclusive insights on digitizing the buyer-brand relationship, enabling smarter assortment planning, and helping independent retailers thrive globally. Learn how JOOR's Shopify integration, AI-powered prospecting, and strategic tariff navigation are reshaping the fashion industry for 2025 and beyond.

From shrinking shipping windows to a surge in indie retailers, this conversation is a must-watch for anyone navigating fashion’s evolving B2B landscape.

Key Moments:

• 00:00 – Intro and welcome back to Kristin Savilia, CEO of JOOR
• 01:30 – How JOOR digitizes wholesale buying for brands and retailers
• 02:50 – Overview of JOOR’s platform and client base (14K brands, 670K buyers)
• 04:15 – Surge of independent retailers: From 47% to 62% of GMV
• 06:00 – Shopify integration: Bridging wholesale with e-commerce and POS
• 07:45 – How retailers can adapt to market uncertainty using JOOR data
• 08:50 – Shrinking shipping windows: From 240 to 84 days and dropping
• 10:15 – Brands respond with curated assortments and evergreen styles
• 11:40 – How JOOR helps optimize product curation and minimize buyer risk
• 13:00 – Tariff pressures and pricing strategies: Expect 20% price increases
• 16:45 – JOOR’s "Ready to Ship" event to offload current inventory
• 18:50 – Leveraging regional assortments for competitive edge
• 20:00 – Launch of JOOR Discover: AI matchmaking tool for brand-retailer growth
• 22:00 – 78% reorder rate and 9X better conversion via AI outreach
• 24:00 – Rise in ChatGPT/Gemini lead generation vs. traditional SEO
• 26:30 – How DTC brands can expand into wholesale with JOOR
• 27:40 – Final thoughts and where to learn more at JOOR.com

For more information on JOOR, head here: https://www.joor.com/

Access a JOOR Passport Event here: https://www.jooraccess.com/r/passport/

Download the JOOR Whitepaper here: https://resources.joor.com/how-to-tackle-tariffs-and-thrive-this-coming-market-season

#fashiontech #wholesaling #retailai #Joor #omnitalk #retailinnovation #shopifyintegration #retailtrends #b2bfashion #retailstrategy

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