Can marketing help lead someone to Christ?
For Lisa Fitzgerald, founder of ParableCommunications, success is not measured by clicks, followers, or impressionsalone. It is measured by transformed lives, strengthened ministries, and thegrowth of God’s Kingdom.
In this special Get to Know You episode ofPartners in Ministry, Lisa shares how strategic communication can helpChristian organizations reach more people and fulfill their God-given missions.
Christian ministries are doing life-changingwork, but many lack the time, staff, or experience needed to effectivelycommunicate their message.
Lisa Fitzgerald founded Parable Communicationsto help solve that problem.
In this episode of Partners in Ministry, hostDan Smith sits down with Lisa to discuss how Parable Communications providesChristian ministries with marketing strategy, leadership, social mediamanagement, and practical support from planning through execution.
Lisa shares why her greatest joy comes fromseeing the ministries she serves achieve their goals, transform lives, and helppeople discover a genuine relationship with Jesus Christ.
You will also hear:
How marketing can become a meaningful form ofministry
Why successful communication is important forKingdom growth
The story of a young man who surrendered hislife to Christ at a summer camp
How Lisa came to faith at 29 years old
The pastor who demonstrated what authenticChristianity looks like
Why small ministries need strategic planningand marketing support
How Parable Communications and the QuakerdaleFoundation can help ministries become more effective
Lisa also shares a few personal joys,including her grandchildren and her ongoing quest to find the best pizza inIowa.
Please pray for Lisa, the ParableCommunications team, and the Christian ministries they serve. Pray that theseorganizations will reach more people, accomplish their missions, and continueexpanding God’s Kingdom.
Contact information for Lisa and ParableCommunications is available in the video and accompanying show notes.
Subscribe to Partners in Ministry for moreconversations with Christian leaders, nonprofit organizations, and ministriesserving their communities with faith, compassion, and purpose.
Until next time, let’s get out there and serveas Christ serves.
Recorded on July 15, 2026. Originallypublished on Tuesday, August 4, 2026.
Parable Communication
--Learn More at: https://parablecomm.com/
--Contact Lisa:
-- --by Email: [email protected]
-- --by Phone: (515) 210-6941
--Social Media:
-- --LinkedIn: https://www.linkedin.com/in/ldfitzgerald/
--Resources:
-- --FreeStorytelling Guide for Christian Nonprofits
https://parablecomm.com/
-- -- Social Media Health Check Quiz
https://form.jotform.com/251976282960064
-- -- Case Study: Transforming Digital Engagement for a Faith
https://drive.google.com/file/d/1GGcX1LoV5Cr97xs6PohvKyITCZwkrFsz/view?usp=sharing
The Quakerdale Foundation:
-- Learn More at: http://QuakerdaleFoundation.org
-- Invest in Our Mission: https://bit.ly/JWQF_Give
-- Subscribe to Our Newsletter: https://bit.ly/JWQF_Subscribe
-- Send an Email: [email protected]
-- Social Media
-- -- Facebook: https://www.facebook.com/quakerdaleofiowa
-- -- LinkedIN: https://www.linkedin.com/company/522757/
-- -- JWQF YouTube Channel: https://YouTube.com/@jwqfvlogs4266
#jwqfonline
#jwqfpartnersinministry