We’ve all got topics that are important to us, whether it’s our furry friends or the events that are happening on our campuses. Social listening is one way to turn those topics into real opportunities, and this week’s podcast guest is a social listening expert. Liz Gross is the director of Campus Sonar, and she explains what social listening is for higher ed, her intrepreneurial journey, and even shares a few travel tips!
Notes from this Episode
UW Milwaukee
Michelin Star
Service Included
Per Se
Alinea
University of Wisconsin Waukesha
Lambda Pi Eta
Great Lakes
Campus Sonar
Stage-Gate Process
How to build a business case
Twitter Advanced Search Guide
/r/applyingtocollege
Social Listening Belongs in the Modern Marketer's Toolbox
The Higher Ed Social Listening Handbook
SXSWedu
Nicholas Love
NC State University
Flyertalk.com
Social Media ROI (Olivier Blanchard)
HigherEdLive Podcast
Enrollment Growth University Podcast
The Hashtag Higher Ed Podcast
Higher Ed Social Podcast
How I Built This
Teri Bump
Connect with Liz
Twitter: @LizGross144
Instagram: @LizGross144
LinkedIn: linkedin.com/in/lizgross
Professional Blog: www.lizgross.net
Campus Sonar Website/Blog: www.campussonar.com
Travel Blog: www.grosstravelchronicles.blogspot.com
Garden Blog: www.wigarden.blogspot.com
Campus Sonar Instagram: @CampusSonar
Connect with Josie
Website: http://www.josieahlquist.com/
Twitter: http://www.twitter.com/josieahlquist
LinkedIn: https://www.linkedin.com/in/josieahlquist
Instagram: https://www.instagram.com/josieahlquist/
Email: [email protected]
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