In this episode, Anil Madan shares the journey at Intuit as they democratize business metrics and experimentation within the company. Anil is the VP of Data and Analytics for Intuit’s Small Business and Self Employed group. He has over 25 years of experience in the data space across Intuit, PayPal, eBay — a pioneer in building data infrastructure and value creation in the form of products, experimentation, data advertising, digital marketing, payments, and many more.