Day in Tech History

July 13, 2011: Netflix Splits DVD – Streaming


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<img width="1920" height="1080" data-tf-not-load src="https://dayintechhistory.com/wp-content/uploads/2019/07/0713-1.jpg" class="attachment-full size-full wp-post-image" alt="" decoding="async" srcset="https://dayintechhistory.com/wp-content/uploads/2019/07/0713-1.jpg 1920w, https://dayintechhistory.com/wp-content/uploads/2019/07/0713-1-300x169.jpg 300w, https://dayintechhistory.com/wp-content/uploads/2019/07/0713-1-1024x576.jpg 1024w, https://dayintechhistory.com/wp-content/uploads/2019/07/0713-1-768x432.jpg 768w, https://dayintechhistory.com/wp-content/uploads/2019/07/0713-1-1536x864.jpg 1536w" sizes="(max-width: 1920px) 100vw, 1920px" />

<img decoding="async" width="580" height="280" data-tf-not-load src="https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1.jpg" alt="Netflix" class="wp-image-19826" style="width:296px;height:auto" srcset="https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1.jpg 580w, https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1-300x144.jpg 300w, https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1-500x241.jpg 500w" sizes="(max-width: 580px) 100vw, 580px" />Netflix

2011 – CEO Reed Hastings announced a bombshell that, in turn, brought on Netflix’s single worst year ever. He announced that they were splitting Netflix streaming from DVD rentals. With that, the price would be doubled – $8 for 2 DVD rental plan and $8 for streaming. If you were an existing customer, you would be grandfathered in until September. This news caused their stock to fall, which continued when Hastings announced the DVD division was to be rebranded as Qwikster, and sold (which, of course, didn’t happen).

1923 – HollywoodLand Sign is dedicated to the people in Los Angeles CA. The sign was shortened to Hollywood where it stands overlooking LA.

1985: Live Aid was first held. The event was organized by Bob Geldof and Midge Ure to raise funds for Ethiopian famine releif. Over 175,000 people attended what was called the global jukebox. The concert was held simultaneously in Wembley Stadium in London, England, United Kingdom and John F. Kennedy Stadium in Philadelphia, Pennsylvania, United States. It was one of the first and largest shows broadcast on satellite in 1985.

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    Day in Tech HistoryBy Jeffrey Powers

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