Just 3 Clicks

He joins Joey to discuss the company – which was recently acquired by Adobe – the platform – how it’s used, what it’s good for – and a little bit about how we’re planning on collaborating with one another.

As ever, if you like the episode, please share and review.

Talking Points

• Shawn’s story at Frame.io (01:35)
• How video is exploding as a medium (03:20)
• How Frame.io works (05:03)
• io current and future integrations (12:16)
• Typical Frame.io customers (15:19)
• io during the pandemic (16:14)
• How Camera-to-Cloud works (18:50)
• io and Viddyoze (23:56)
• Working remotely (28:41)

Quotes

• “Just the number of problems we've managed to solve because of this tool is just phenomenal.” - Joey
• “We couldn't now work without something like Frame to help us with our process with the amount of content we create. I just got to say, amazing job really because it's just such a fantastic tool.” - Joey
• “I think that's where Frame flourished a little bit because everybody's working remotely, so they need tools like this to work together.” - Shawn
• “Essentially, Frame.io, in essence, is a review and collaboration tool.” - Shawn
• “With frame-accurate timestamps on Frame.io, it makes it a lot easier to collaborate.” - Shawn
• “It's a great collaborative tool. It kind of covers all those facets.” - Shawn
• “We try to build our product to be very user-friendly and make it accessible to everyone. Your application is incredibly easy to use as well. I think you guys have a really great tool.” - Shawn

Useful Links

Guest Links

• Frame.io
• Frame.io YouTube

Main Platforms

• Viddyoze Website
• Viddyoze App

Films By Viddyoze

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

Social Media

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

You need a chief of staff, someone who can come in and overhaul the way you work. Trust us, we speak from ‘experience’ – we’ve only recently hired one and in a short space of time, Ruth has been transformative. She joins Joey in this episode to talk about her position, why a chief of staff is so important, and her tips for other businesses looking to hire a chief of staff.

As ever, if you like the episode, please share and review.

Talking Points

• Opening (01:00)
• Ruth’s background and journey (01:31)
• To improve communication and coordination (03:43)
• To streamline the founder/CEO workflow (11:23)
• To build trusting relationships within the team and with stakeholders (18:05)
• Ruth’s key takeaways as Chief of Staff (25:15)
• Last minute thoughts (28:25)
• Conclusion (29:58)

Quotes

• “One of the things that we found with the engagement survey was that communication was really important.” - Joey
• “I think it's important to just find a way to always bring yourself back to why I actually started this thing in the first place and why I want to work for myself in the first place.” - Joey
• “If they get certain sorts of information that they're not sure about, it might just send them into a spin. So it's making sure that you communicate effectively and clearly.” - Ruth
• “For definite long-term, it’s making sure that you guys have a strategy, making sure you go towards that strategy, having a business plan, some governance as well, and structured governance.” - Ruth

Useful Links

Main Platforms

• Viddyoze Website
• Viddyoze App

Films By Viddyoze

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

Social Media

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

There’s insights aplenty, fascinating tips on what not to do – hey, you learn from your mistakes – and key takeaways to help entrepreneurs like you make the best hires you can, whether you’re starting out or looking to scale.

As ever, if you like the episode, please share and review.

Talking Points

• Introduction (00:50)
• The topic of the day: hiring the right people at the right stages (01:14)
• Hiring when you’re first starting a business (02:10)
• The second stage: water is proof of concept (11:29)
• Stage three: the enlightenment (17:29)
• Summary of the three stages (28:09)
• Last minute tips on communication (29:00)
• Conclusion (29:45)

Quotes

• “You don't have the luxury of hiring a social media person and an HR person. You've got to have one person that does everything.” - Joey
• “I think we're literally transitioning from stage two to stage three now.” - Joey
• “Good utility for me there. You need good people that have got good utility across multiple things.” - Jamie
• “Responsibility is a good thing. It's accountability for one area.” - Jamie

Useful Links

Main Platforms

• Viddyoze Website
• Viddyoze App

Films By Viddyoze

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

Social Media

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

Well, then this episode is for you. Using examples and stories from the early stages of Viddyoze, Joey and David offer up three hacks that you and your company can use to supercharge your startup. Check it out now.

As ever, if you like the episode, please share and review.

Talking Points

• Introduction on the topic (00:56)
• Hack One: Leveraging the affiliate model (02:45)
• Hack Two: Paid advertising (11:00)
• Hack Three: Hiring and nurturing fresh new talent (19:41)
• Conclusion (31:18)

Quotes

• “Thinking about your funnel, your pricing model, is really important if you’re going to do [an affiliate model].” - Joey
• “In the space of 2015 to 2020, the term affiliate marketing increased by 200% in terms of search. And 60% is the percentage of online orders being generated by affiliate marketing alone.” - Joey
• “If you want to start scaling ridiculously, paid advertising is pretty much the way to go.” - Joey
• “There’s a lot of hidden skills in people. If you spend a little bit of time investigating and giving them opportunities, you’ll find it.” - Joey
• “You’ve got to build a bit of a war chest and then take a bit of a risk.” - David
• “[Paid advertising] is kind of like raising money. It’s pretty much exactly the same as raising it from an investor, but we raised it from our customer base. We raised it from people using the product.” - David

Useful Links

Resources from this Episode:

• Episode 3: How To Leverage Affiliate Partners – The Right Way
• Viddyoze Blog

Main Platforms

• Viddyoze Website
• Viddyoze App

Films By Viddyoze

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

Social Media

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

In today’s episode, Joey and David discuss why it’s important for all businesses and organizations to get these down on paper (well, on your website), while offering tips on how to put them together.

As ever, if you like the episode, please share and review.

Talking Points

• Initial thoughts on vision (01:00)
• Why have a vision? (03:00)
• Vision, mission, values (05:20)
• Creating a strong vision (11:31)
• How to create a mission statement (16:43)
• How do values fit it? (26:41)
• In summary (30:31)
• Last minute thoughts: Maybe you’re not ready if... (32:07)

Quotes

• “It’s okay if you don’t know [your vision] on day one.” - Joey
• “The best place to start … is with your vision.” - Joey
• “If you had a mission statement, vision statement, et cetera, everyone could read that as part of their onboarding.” - David
• “These are all good things to think, but there are things underneath that are the foundational elements of a business, which if they're not there, it may not impact you in the first year or two or three, but eventually you'll get to a stage where you think, we've got a pain and we can't just fix it.” - David

Useful Links

Main Platforms

• Viddyoze Website
• Viddyoze App
• Viddyoze Blog

Films By Viddyoze

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

Social Media

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

And there’s never been a better time for it. Side hustles have, in recent years, gone from being a below the radar hobby to a full-blown pursuit, with plenty of savvy, ambitious and entrepreneurial individuals the world over earning a nice chunk of extra wedge on the side.

As ever, if you like the episode, please share and leave us a review on iTunes or Spotify.

Talking Points

• New season, new format (01:23)
• What is a side hustle? (02:00)
• Trading with passion investments in the 21st century (05:42)
• Selling your skills and knowledge (14:26)
• Setting up an online store or marketplace (21:34)
• Summary (28:18)
• Conclusion (29:24)

Quotes

• “Side hustles do generate quite a bit of cash if you put some time and energy into it.” - Joey
• “To put it into context, if you do this for the long term, some interesting numbers, 10,000% is by how much some first edition Pokémon cards have appreciated in value since they first emerged—10,000%. That's pretty interesting.” - Joey
• “If you go to Upwork, you've got more ability to sell yourself as an expert/consultant or strategist, whatever you want to call it.” - Joey
• “For something quick, I would go to Fiverr. If I'm hiring somebody, go to Upwork.” - David
• “It's pretty much using your skills and knowledge to make money on the side. It can be done in many different ways. It's not just selling it online.” - David
• “Something we're slow burning because it comes down to this is more of a business than a side hustle. She's done markets and spends weekends going into markets. Things like that can build up over time.” - David

Useful Links

Main Platforms

• Viddyoze Website
• Viddyoze App

Films By Viddyoze

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

Social Media

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

The chaps also go over some of their book recommendations, and chat about the importance of reading (and why It trumps wasting your time idly scrolling through social media).

Check it and now. As ever, if you like the episode, please share and review.

• Learning new topics from books (02:00)
• Analyzing data to make more money (08:00)
• Trivia we should know (13:18)
• Where does your expertise lie? (15:50)
• Intelligence over time (22:00)
• Knowledge is elastic (25:50)
• Asking the right questions (33:40)
• Where you get your knowledge is important (37:00)
• Book recommendations (39:23)
• The power of books (48:26)
• Conclusion (49:51)

• “You can never really stop learning. There’s always new stuff to learn from books.” - Joey
• “If you’re in business and you want to be successful in any degree, you’ve got to read.” - Joey
• “McDonalds basically pioneered the structure of how the back of the restaurant should move because it makes it fast. That’s why they call it fast food: because of processing and how they do it.” - Joey
• “Knowledge is a really elastic thing.” - Joey
• “I like a bit of Reddit; you get a bunch of random stuff on there.” - Joey
• “Cognitive dissonance is the term, when something is that drastic that it will change your foundational beliefs, so you have to project it.” - Joey
• “A lot of scientists go through this just to see what it’s like. You are given all this profound knowledge. You can’t bring that profound knowledge you’ve got into present day. You can’t make sense of it.” - Jamie
• “We almost look stupid as human beings, the way we look at our phones.” - Jamie
• “You should never take any knowledge off of any comment section on any social media site.” - Jamie

• Viddyoze Website
• Viddyoze App

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

It’s the latter that’s the focus of this episode, with Joey and David sharing their thoughts on a position that is much lauded, much misunderstood, and much desired. It’s good to be back.

As ever, if you like the episode, please share and review.

• Welcome (00:55)
• Hiring a new CEO (01:25)
• “If you’re the founders, why do you need to hire a CEO?” (02:42)
• The power in the role of a CEO (07:27)
• What David and Joey are looking for in a CEO (17:55)
• The impact on team members (26:20)
• Candidates for the position (37:14)
• Sexism in the industry and in society (45:19)
• Research and Statistics about CEOs (56:43)
• Conclusion (58:42)

• “It’s not a prestigious thing to say that you’re a founder.” - Joey
• “You just have to see where the opportunities are and where your strengths are.” - Joey
• “Diversity covers (obviously) a lot of things, not just gender or race.” - Joey
• “In about ten to fifteen years from now, we’ll probably see a lot more women in technology.” - Joey
• “At the end of the day, the people who are generally complaining about [the lack of diversity in the workplace] aren’t the people who have to spend money on it.” - Joey
• “The worst part is when you know you’re not being sexist, but you’re told you are anyway.” - Joey
• “You don’t always have to have an extreme view.” - Joey
• “We’re not defined by being the one who has the job title.” - David
• “We have to think two different ways: as shareholders and as a management team.” - David
• “When you’re getting dragged into a hundred different directions, it’s very easy just to keep doing what you’re good at.” - David
• “I’m focused on, ‘Is this person going to do a good job?’ not ‘Is this going to make our board more diverse?’” - David
• “What we do as a society is that we attack everyone now, instead of educating everyone now.” - David

• Viddyoze Website
• Viddyoze App

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

With Jamie and David AWOL, Dan Stoner, senior cinematographer at Viddyoze, joins Joey in the podcast studio to shoot the breeze.

They go over everything from birthdays to weight loss and ‘Dan’s 100 Pop-Ups – with a surprising amount of time spent talking about coffee – but not quite in the way you might

Join Joey and Dan as they talk about changes in their weight, changes in their diets and changes in society.

As ever, if you like the episode, please share and review.

• Returning to the gym and weight goals (02:20)
• Birthdays (05:00)
• Future plans for the podcast (05:50)
• Caffeine and vices (07:40)
• COVID, vaccine passports, and collecting data (13:00)
• Weight journeys (19:00)
• Hypnosis and subliminal messaging (23:56)
• Eating and food (30:00)
• Viddyoze over the past year and into the future (36:50)
• Closing (46:00)

“I have got an opinion on the vaccine, but ultimately, as long as it's our own choice, that's the thing that matters to me. I don't want to be forced. I don't think anybody should be forced to take anything.” - Joey

“Language is such a powerful thing. There are loads of little things like that that get used in the media, advertising by really bad people who want to get us to think weird shit all the time.” - Joey

“It's at a stage now where I think the growth is beyond me, David, and Jamie.” - Joey

“The result is like when did they end? Because we put ourselves through stuff where you gained weight and you feel like shit for six months. Then you cut for three months. Then you go through the whole process again. It's like, what's the end goal?” - Dan

“I used to be a vegan and a vegetarian. Not like Nindy. He says he's vegetarian but eats fish. When you're listening to this, Nindy, you're not a vegetarian.” - Dan

• Viddyoze Website
• Viddyoze App

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn

Is it a good thing? How does it shape what you do, in business and in everyday life? How does it color our view on everyday encounters with friends and colleagues? Listen now to find out Joey and Jamie’s take on competition, as well as intriguing (and related) detours that include a nerve-racking solo trek, the greatness of Maradona and basketball superstars.

As ever, if you like the episode, please share and review.

• Introduction, “You don’t know if it’s a good episode or not.” (01:05)
• Taking quizzes (08:00)
• Are you a c-word (18:30)
• The c-word in business (19:14)
• The c-word in sports (28:15)
• The c-word as a virtue (33:45)
• Tips and Tricks (39:00)
• On the topic of “copying” (41:00)
• Last minute tips (46:07)
• Competition across industries, for global domination (47:37)
• Conclusion (51:10)

“The thing is as well, [competition] elevated the product. It made us make the product 10 times better.” - Joey

“In business, you don't have an option. You have to be competitive in business. Otherwise, you’ll lose. If you lose then you haven't got the business.” - Joey

“Understand your industry's competitive landscape—where do you fit in and how do all your competitors relate to one another. Don't get too obsessed with what your competitors are doing, that's a big one.” - Joey

“What have I just done? I’ve taken too many risks there. I could easily have slipped, fallen all the way down--There were sheep bones beside me from where sheep had fallen and there were just bones left!” - Jamie

“It made us innovate in a way that we weren't thinking of innovating at the time. You can only see that now, I suppose. We couldn't see it back then.” - Jamie

“[Celebrities] all looked at each other in goals. I need to do something like that.” - Jamie

• Viddyoze Website
• Viddyoze App

• The Viddyoze Story | How We Built An 8-Figure Bootstrapped Software Enterprise
• Viddyoze Presents 'Fade To Black' | From Broke To $30 Million | Joey's Story

• Viddyoze Facebook
• Viddyoze Instagram
• Joey Xoto Instagram
• Viddyoze LinkedIn
• Joey Xoto LinkedIn
• Jamie Garside LinkedIn
• David Chamberlain LinkedIn