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Small-town businesses aren't failing because their products or services aren't good enough—they're failing because their marketing is nonexistent or outdated.Here's the blunt truth: if your entire marketing plan is just posting updates on Facebook, you're in trouble.I grew up between Detroit and rural Mississippi, and I've seen firsthand how businesses with amazing food, products, and people close simply because nobody knew they existed. I refuse to sugarcoat it: if your local community isn't aware of you, you're losing money every single day.That's why I wrote this article. I break down exactly why small-town businesses struggle and offer practical, immediate steps you can take to fix it—no fancy marketing degrees required.Your small business deserves more than empty seats and unanswered calls.Check it out, and let's save some businesses today.

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I never wanted my sons to grow up simply “managing” life—I wanted them to thrive in it. From the moment they were born, I knew that the world would demand a lot from them. As Black boys in America, the stakes were already high. The world would tell them who they should be, how they should act, and what limitations they would face. But before anyone else could define them, I wanted to make sure they knew how to define themselves.