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Just a Moment for Marketing Video Podcast - Linda Popky
By Linda PopkyBusiness
Just a Moment for Marketing Video Podcast - Linda Popky episodes
- Marketing Thought Leadership: Conversations, not Content: Why Humanizing Social Media Marketing is Necessary for SuccessLinda Popky interviews author Aliza Sherman who talks about what marketers need to be aware of, and beware of, when using social networks, especially avoiding the technology trap.22 min
- Marketing Thought Leadership: Achieving Liftoff: How to Plan Product Launches That SoarLinda Popky interviews Jane Willis, a partner of Proper Rebel, who talks about the key strategy questions that need to be resolved to have a successful product launch.21 min
- Marketing Thought Leadership: Mind the Gap: How to Get Over What's in the Way of Your GreatnessLinda Popky interviews Lolly Daskal, CEO, Lead from Within, who talks about the main problem with leadership today, as well as what's different about her leadership model.22 min
- Marketing Thought Leadership: Benchmarking: The Key Survey That Goes Beyond What Customers Think of You and Your CompanyLinda Popky interviews Jen Berkley Jackson, owner, The Insight Advantage, who talks about why companies should consider adding benchmarking, or best practices, surveys to their strategic marketing program.16 min
- Marketing Thought Leadership: Expect Employees to Leave and Come Back: The Strategic Advantage for Companies Who Understand the Boomerang PrincipleLinda Popky interviews Lee Caraher, CEO of DoubleForte PR & Digital Marketing, who talks about why companies should allow and encourage former employees to return to the fold.32 min
- Marketing Thought Leadership: Stop Talking to Strangers and Start Building Relationships: How Savvy Networkers Work a Room for SuccessLinda Popky interviews Susan RoAne, author and speaker, who talks about the key differences in working a room and networking.29 min
- Marketing Thought Leadership: How Do You Market Above the Noise Today?Salim Omar, president of CPA Marketing Genius, interviews Linda Popky who discusses her book, Marketing Above the Noise44 min
- Marketing Thought Leadership: Why Small Business Marketing Can Be a Really BIG DealLinda Popky interviews Roberta Kiphuth, President of Detati Digital Marketing, who talks about how technology has changed marketing for small businesses.14 min
- Marketing Thought Leadership: When Engagement Is Not Enough: How Ingagement Leads to Greater Profitability and SuccessLinda Popky interviews Evan Hackel, Founder and Principal, Ingage Consulting, who talks about going above and beyond the typical engagement to ingagement - involving input and involvement.24 min
- Marketing Thought Leadership: Where Are Those Synergies Anyway? What Marketers Should Know About Why Most Mergers & Acquisitions Don't DeliverLinda Popky interviews Constance Dierickx, CEO, CD Consulting Group, who talks about the biggest traps in mergers and acquisitions, as well as the role emotion plays in these decisions.23 min
About Just a Moment for Marketing Video Podcast - Linda Popky
From the publisher's feed
Linda Popky, the president of Leverage2Market Associates, Inc., introduces one-minute videos that feature short tips and anecdotes to give you some food for thought, some ideas to help you transform…
your business through marketing. Named one of Silicon Valley's Top 100 Women of Influence and a member of Alan Weiss's Million Dollar Consulting® Hall of Fame and a Certified Master Mentor, Linda J. Popky is a senior marketing professional, consultant, author, speaker and educator.