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Rory Sutherland said that we choose certain brands, not because we think they're the best, but because we think they probably won't be sh*t. We loved this idea and talk about it and plenty of other things - some of them marketing related - in this episode of the show. We enjoyed it, we hope you do too.
5
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Rory Sutherland said that we choose certain brands, not because we think they're the best, but because we think they probably won't be sh*t. We loved this idea and talk about it and plenty of other things - some of them marketing related - in this episode of the show. We enjoyed it, we hope you do too.