Join host Jefferson K. Rogers in this insightful Just Real Quick episode as he engages in a candid conversation with sales veteran Ben Hough. With years of sales experience, Ben shares his journey of personal development and success in the sales industry, highlighting the significance of ongoing training and embracing new technologies. They explore the power of language, overcoming negative stereotypes, and the importance of persistence and forwardness in sales.
Throughout the episode, Jefferson and Ben reflect on their own experiences and offer practical advice for individuals facing challenges in their sales careers. They discuss the transformative power of self-awareness, the role of belief and positivity, and the importance of receptiveness to new ideas and information.
Discover how making small changes and embracing a growth mindset can lead to significant transformations and open doors to a better future in sales and beyond. Don't miss this inspiring episode that will empower you to embrace change, enhance your sales effectiveness, and strive for personal and professional growth.
Key timestamps:
[00:00:00] Introduction
[00:04:26] Having been in sales for over 30 years, Ben highlights the importance of continuous personal development and embracing new technologies to enhance sales effectiveness. He acknowledges the role of ongoing training and resources provided by JKR Windows in his success.
[00:09:04] Jefferson emphasizes the unique approach of JKR Windows as a personal development company that happens to sell windows. Ben appreciates the ongoing training and valuable resources available within the company, which surpass his previous experiences in other organizations.
[00:14:16] Jefferson and Ben delve into the significance of language and communication in sales. They explore the power of using the right words, avoiding red flag phrases, and maintaining confidence and intentionality in conversations with customers.
[00:17:56] Jefferson and Ben address common misconceptions about sales and the negative stereotypes associated with the profession. They share their personal stories of overcoming societal conditioning and encouraging others to reevaluate their perceptions of sales as a rewarding and honorable career.
[00:19:39] Ben recounts his early experience in sales, where he faced skepticism from family and friends. He shares how his belief in the product, conviction, and positive attitude propelled him to success, proving the naysayers wrong and reinforcing his decision to pursue sales.
[00:22:46] The conversation delves into the need for persistence and forwardness in sales, regardless of industry. They highlight the significance of putting in the work to be fully prepared, answer every question, and guide customers toward solutions that make sense for them. Jefferson emphasizes the opportunity for individuals from diverse backgrounds to excel in sales by overcoming insecurities and embracing a forward and convicted mindset.
[00:26:23] Jefferson and Ben reflect on their own journeys and acknowledge that the hunger and curiosity to learn more may not always be present from the beginning. They highlight the transformative power of sales experiences in shaping their mindset and drive.
[00:29:19] Reflecting on the challenge of inspiring individuals who may not have had similar backgrounds or experiences, Ben acknowledges that everyone is different, and there is no one-size-fits-all approach. He emphasizes the importance of understanding each person's goals, desires, and beliefs to provide effective guidance.
[00:33:08] Ben and Jefferson discuss the difficulty of instilling belief in individuals who may be negative or resistant to change. They emphasize the importance of positivity and receptiveness to new ideas and information. Jefferson highlights the challenge of dealing with individuals who ask the right questions but struggle to implement the knowledge they receive.
[00:36:46] Jefferson encourages listeners who may be facing their own struggles or feeling stuck in their sales careers to recognize the need for change. He emphasizes the importance of becoming coachable, curious, and intentional in gathering information and improving oneself. Small changes in habits, beliefs, and thought patterns can lead to significant transformations.
[00:40:52] In their final message, Jefferson and Ben emphasize that significant changes and transformations don't always require catastrophic events. Recognizing the need for change and the desire to improve one's life is the first step.
Don't miss the full episode of Just Real Quick for more sales insights and strategies to elevate your success!
Jefferson K Rogers is an author, podcast host, and founder of JKR Windows. While growing his business from $0 to $20M, he discovered the importance of focusing on his team, committing to his goals 100%, and having great coaches and mentors. Today, he guides aspiring entrepreneurs to clarify their vision, invest in themselves, and achieve their biggest goals by going ALL IN.
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