Katapult | Themed Attraction Podcast

In this engaging conversation, Katapult Co-Founders Dawn and Phil discuss their top theme park rides for 2024, sharing personal experiences and insights from their travels around the world. They explore the thrill and joy of various rides, including Jurassic World Velocicoaster, Guardians of the Galaxy Cosmic Rewind, and Hagrid's Magical Creatures Motorbike Adventure. The discussion also touches on notable new rides and retrofits, highlighting the evolving landscape of theme parks and the excitement for upcoming attractions in 2025.

Katapult Insights Director Robbie Jones is joined by Attractions.IO's Ellen Kasinopoulou to talk about the current impact, issues and opportunities fo delivering a successful digital guest journey at theme parks and attractions.

Topics covered, include: digital guest experience, theme parks, technology, guest journey, personalization, data analytics, human connection, AI, immersive experiences and customer expectations.

Following our recent visit to Brand Licensing Expo, we asked our Creative Director, Andy Sinclair-Harris, and Creative Strategy Director, Kelly Herrick, on whether there's still potential for IPs in theme parks and visitor attractions.

One of the key revelations from the Katapult Theme Park Fans Survey 2024, launched in the summer, was guests' tendency to enjoy traditional rides more than screen-based rides. Just 11% of respondents said they had more fun on screen-based systems, such as dark rides, VR and AR rides. We spoke to our Project Producer Alex Tyrrell on the findings.