Got a chance to talk with Kate Adams, Head of Marketing at Burkland Associates. Turns out they have a unique way to approach common financial operations for startups. Rather than hire a team of accountants, CFO and controllers, they offer their services fractionally so their clients can move faster and build great things. Kate's had a lot of experience marketing in the financial sector, and shared a pretty funny story about one of the toughest lessons learned, and how it applied to her future career. It turned into her Elite Marketing Tip. And actually, you get two for one in this episode, so get ready to learn some cool stuff! Find Burkland Associates at burklandassociates.com and on LinkedIn and Twitter. Or find Kate on Twitter, @kateadamsburkland. Kate and I are already chatting so come on in and join us.