Katelyn is a seasoned marketing professional known for her expertise in both brand and agency environments, with a diverse background and firsthand knowledge of brand and product strategy, consumer segmentations, creative development, marketplace trends, and media planning.

Throughout her career, Katelyn has held pivotal roles in global, matrix organizations, where she successfully led global and regional marketing strategies and ecosystems, while managing a full suite of agency disciplines. Her results-oriented approach is complemented by her collaborative nature and commitment to consumer-led thinking.

In this episode, Katelyn talks with Adeline Callanan about the life change that occurred when, not knowing exactly what she was signing up for, she accepted an offer from Converse to move to Amsterdam for a year.