If you’re interested in finding out how you can market to the ‘mum demographic’ for your business, then you’re definitely going to get a lot out of this episode of … Read More

Ep.39 Katrina McCarter on Building Her Business and Brand by Targeting Australia’s Biggest Powerhouse Demographic

Running the Key Person of Influence Brand Accelerator, I’m exposed to a lot of inspiring people and their stories. I’m a business geek and I love getting behind the scenes of other people’s businesses to find out how they did it.  I like getting into the frey – the tactical stuff around pitching, creating high value content, converting services into products, building a personal brand, JV’s, partnerships, campaigns, attracting top talent, the dramas inherent in scaling a business, international expansion… stuff like that.  This podcast spotlights the stories of influencers in various industries from countries around the world. So if you want to create a personal brand, get better conversions, learn key business skills, and find practical and innovative ways to grow a business and make a Dent in the universe this podcast is for you.

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Many entrepreneurs already understand the benefits of building and developing partnerships in the business world.  The right partnerships can unlock access to greater knowledge, expertise and resources that promote networking … Read More

110. Karl Schwantes: POWERFUL PARTNERSHIPS

One of the very first hurdles that new businesses and entrepreneurs struggle to overcome is that of increasing their visibility to accelerate growth by reaching new audiences.  Although there are … Read More

109. Sophie Milliken: The Power of Profile

It seems that the most successful marketing plans are often those that are the simplest.  However, describing a marketing plan as simple can leave many business owners confused.   How can … Read More

108. Allan Dib: The One Page Marketing Plan

Gender diversity is an important discussion across nearly all industries and facets of modern life.  Although we like to think that the conversation has progressed, there are still many examples … Read More

107. David Horne: Funding Diversity

Many businesses and entrepreneurs initially struggle to convey the value that they can provide to potential clients.  Business owners become overwhelmed by the whirlwind of ideas and knowledge floating around … Read More

Ep.39 Katrina McCarter on Building Her Business and Brand by Targeting Australia’s Biggest Powerhouse Demographic

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