The Dent Podcast

Many entrepreneurs already understand the benefits of building and developing partnerships in the business world.  The right partnerships can unlock access to greater knowledge, expertise and resources that promote networking and growth.  But how should a business approach the starting of new partnerships?

In this episode, our guest Karl Schwantes shares with us his expertise and experience when it comes to building profitable partnerships with high end brands.  Including the partnership he built and nurtured with the luxury sports car manufacturer Ferrari. 

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Karl Schwantes is the CEO of My 5 Star Reviews, managing director and jeweler at Xennox Diamonds with a background in the Military.  Karl is the author of Rock Her World and the creator of the 5 Star Google Review Lead Accelerator Program. 

Here’s a taste of Karl Schwantes and Glen Carlson’s conversation –

• Karl talks about his time serving in the Australian Army as part of the Artillery Corp, what it was he loved about being in the military and why he eventually chose to pursue another career
• The story of how Karl took over his families 45 year old business Xennox Diamonds
• Karl’s key focuses after taking over the family business and why the customer experience became a main priority
• The strategy behind Karl’s book launch and how he generated $100,000 off of the back of the launch
• Leveraging partnerships and the story of how Karl built a partnership with Ferrari
• Karl’s 5 C’s of profitable partners – Client, Compliment, Completing Goals, Coaching & Courting
• Utilizing the Google review feature for marketing

Links to connect with Karl Schwantes –

• Facebook

The post 110. Karl Schwantes: POWERFUL PARTNERSHIPS appeared first on Key Person of Influence.

One of the very first hurdles that new businesses and entrepreneurs struggle to overcome is that of increasing their visibility to accelerate growth by reaching new audiences.  Although there are more platforms than ever to assist with expanding exposure, it still becomes a sticking point that many fail to overcome.

Sophie Milliken knows how to utilise these platforms and a quick Google search for her name yields pages of results highlighting the work she has put in to be visible and stand out as a professional in her field.  During this episode Sophie discusses how she has challenged herself to make the most of the opportunities and platforms available to her and why this is key to finding success.

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Sophie Milliken is a Multi award-winning entrepreneur, Director, NED, chartered FCIPD HR professional, author, speaker, and investor. She is the founder of Moja (http://www.thisismoja.com), a personal brand-building agency.

Sophie’s experience is in graduate recruitment, employability, senior recruitment, assessment design and delivery, learning and development design and delivery, coaching and talent management.

Here’s a taste of Sophie Milliken and Glen Carlson’s conversation –

• Sophie reflects on how becoming a Key Person of Influence helped to take her business to the next level and how the 5 P’s were essential to that development
• What it took for Sophie to become a published author and how interviewing inspirational women for her second book helped to build new networks and partnerships
• The hidden values of winning awards, including the opportunity to get in front of new peers and increase your visibility
• Sophie talks about the value of building a supportive and reliable team around you and why putting the extra time in to develop that team environment is essential to success
• The marketing strategies that Sophie and her team use to attract new relationships, including webinars, brochures, case studies and content for social media
• Sophie’s advice for new businesses around how to continue building their profile and increase visibility across multiple platforms
• The 3 guiding principles that Sophie believes have been key to driving her success

Links to connect with Sophie Milliken –

Website

Facebook

Instagram

Twitter

LinkedIn

The post 109. Sophie Milliken: The Power of Profile appeared first on Key Person of Influence.

It seems that the most successful marketing plans are often those that are the simplest. 

However, describing a marketing plan as simple can leave many business owners confused.  

How can marketing be considered simple when there are so many different tools and platforms available?  So many different demographics to communicate with?  And the speed at which the marketing space evolves?  Surely marketing is not simple.

This episode’s guest, Allan Dib is confident that he can simplify marketing for any business and has even developed a ‘One Page Marketing Plan Canvas’ that business owners can access for free.          

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Allan Dib is the founder of Succeswise, a serial entrepreneur, rebellious marketer, and the bestselling author of The 1-Page Marketing Plan.  With over  20 years experience as an entrepreneur, Allan has built several multi-million dollar businesses in the IT, telecommunications, and marketing fields.  

Here’s a taste of Allan Dib and Glen Carlson’s conversation –

• Allan breaks down his entrepreneurial journey, including how he taught himself marketing through a trial and error approach
• How Allan made marketing simple by developing a guide that allows business owners to create their own one page marketing plan
• Recognising that however specialized or niche your skills may be; that there will always be a target group out there willing to pay you for your knowledge and products
• How coaching can assist any business to grow beyond a plateau by providing a viewing point into the business for someone outside of it
• Why publishing books is still relevant in the marketing space in 2022
• How to acquire and continue to accumulate value, credibility and authority in your field of expertise
• Marketing alternatives for those who do not want to be a face for their brand
• Allan explains how businesses can utilize his one page marketing plan canvas and how to download the canvas for free from successwise.com
• Allan shares some of the tech tools that he is using everyday in his business, including a CRM system

Links to connect with Allan Dib –

Website

Instagram

Facebook

Twitter

LinkedIn

The post 108. Allan Dib: The One Page Marketing Plan appeared first on Key Person of Influence.

Gender diversity is an important discussion across nearly all industries and facets of modern life.  Although we like to think that the conversation has progressed, there are still many examples of gender bias and stereotyping; especially in the business world.

David Horne is a specialist in the venture capital space and during this episode he shares his experience and observations around gender bias and how it has affected the various areas he has worked in such as fundraising and business growth.  

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

David Horne is the founder of Funding Focus, a social enterprise whose mission is to level the uneven playing field that female and underrepresented entrepreneurs face when raising capital.

David is the author of “Add Then Multiply”, a speaker and a TedX presenter.  With a background as a chartered accountant, David also fulfills the role of CFO for many businesses.   

Here’s a taste of David Horne and Glen Carlson’s conversation –

• Gender diversity in fundraising and how gender bias can affect success
• A look at the venture capital and private equity model can be adapted to become more sustainable for all stakeholders
• David talks about the successful launch of his book, “Add Then Multiply” and the awards the book has received
• Using acquisition as a strategy
• David’s 3 biggest lessons around exiting a business or agreement
• What David learned from becoming a KPI and how he applied these lessons to his career
• David’s story around how he created an opportunity for himself to deliver a TedX talk
• Dealing with overwhelm during the early stages of building a business
• How David uses meditation throughout his day to create time for himself and wellbeing 

Links to connect with David Horne –

Website

Facebook

Twitter

LinkedIn

The post 107. David Horne: Funding Diversity appeared first on Key Person of Influence.

Many businesses and entrepreneurs initially struggle to convey the value that they can provide to potential clients.  Business owners become overwhelmed by the whirlwind of ideas and knowledge floating around inside their minds, because they do not have the skills to simplify and communicate this intellectual property.

This episode’s guest, Renée Hasseldine, has created a simple methodology that helps businesses to scale up by developing their intellectual property.  Renée Hasseldine joins Glen Carlson to discuss the value of the knowledge and ideas inside of our heads and how to unpack these thoughts into simplified visual models.

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Renée Hasseldine is the founder and CEO of Think RAPT®, an award-winning system that distills consultants, experts, and teams’ unique intellectual property into visual models.  She is also the author of the three best-selling books: Share Your Passion, Game Changer and Get Visual.  

Here’s a taste of Renée Hasseldine and Glen Carlson’s conversation –

• The benefits of living amongst an eco village community and becoming more knowledgeable around where our food comes from
• Renée’s backstory and career progression from Accounting to IT and corporate consulting
• Creating visual models of thoughts and ideas by using the 4 step methodology of Renée’s ‘Think RAPT’ system
• How visual models can be used to simplify and help your business to reach a stage of being both profitable and impactful
• Understanding IP (Intellectual Property) and helping people to uncover the value that is stuck inside their head
• Renée’s book and how listeners can get a free copy via this link – Book

Links to connect with Renée Hasseldine –

Website

Facebook

Instagram

Twitter

LinkedIn

The post 106. Renée Hasseldine: GET VISUAL – How to make more sales with visual models appeared first on Key Person of Influence.

It is a guarantee in business that hurdles will continue to present along the journey, some causing more trouble than others.  For many it becomes too overwhelming and their dreams and goals diminish.  For others it presents an opportunity to demonstrate tenacity, to move forward and even create new opportunities from setbacks.

So how does a business owner develop this type of resilience?  In this episode we are joined by Katherine Maslen to discuss being reliant in business.

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Katherine Maslen is a naturopath, writer, international speaker and the founder of Shift Clinics.  Katherine is the host of ‘The Shift’ podcast – a docu-series focused on global health topics, as well as the writer of ‘Get Well, Stay Well’.

Katherines journey has been difficult at times, but as you will hear throughout her conversation with Glen; her experiences have only made her stronger.

Here’s a taste of Katherine Maslen and Glen Carlson’s conversation –

• Katherine reflects on the journey of her personal brand and how imposter syndrome had her feeling like she needed to hide behind her business
• Building resilience in business and how anxiety can be a sign that you are on the right track
• How Katherine found her voice – Her personal story of growth through facing adversity 
• The lessons learned around creating membership models and how an unlimited membership option backfired
• Managing team and culture, and the shifts Katherine has made in her business around this
• Why COVID is a timely reminder that we need to increase the robustness of the health of Australians and the healthcare system
• Learning to become self responsible in order to improve health and lifestyle

Links to connect with Katherine Maslen –

Website

The Shift Podcast

Facebook

Instagram

Twitter

LinkedIn

The post 105. Katherine Maslen – The SHIFT to Health, Profit and Impact appeared first on Key Person of Influence.

The human body is incredible and capable of the most astounding feats with the right development and training.  One such feat is that of completing extreme endurance events including ironman triathlons and 100km+ ultra marathons.

This episode’s guest, Nick Muxlow has been competing in endurance events for over 18 years.  He has utilized his experience to build a business that helps to develop people to reach their full athletic potential, so that they can take on the mental and emotional journey of training for and competing in endurance events.

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Nick Muxlow is an author, speaker and ultra marathon coach.  He is the founder and director of The Ultra Journey and comes from a background in physical education.  Nick has published 2 books – Journey to 100 and Run Fit.  He has also been featured in Trail Mag and has won multiple trail and ultra races.

Here’s a taste of Nick Muxlow and Glen Carlson’s conversation –

Links to connect with Nick Muxlow –

Website

Facebook

Instagram

LinkedIn

The post 104. Entrepreneurial ENDURANCE with Nick Muxlow appeared first on Key Person of Influence.

When it comes to winning over and locking in new investors, the process can be fierce.  It’s essential that companies put their best foot forward when approaching new investor opportunities and this requires a strong degree of preparation, including an understanding of the market and identifying investors that will align with your business goals.

There’s plenty of mistakes to be made during the process, especially when it comes to new start-ups looking to hit the ground running and make a strong impression within the market.  Julie Barber joins Glen in this episode to discuss how companies of any scale can navigate the pathway to finding new investors, raise capital and access more funds to grow their business.  

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Julie Barber is the CEO of Spark! Consulting and has over 20 years experience in business innovation, transformation and winning funding from corporate boards.  Julie’s background is working with large financial corporations such as KPMG and HSBC.

Julie has developed and led Global Innovation Programmes involving Artificial Intelligence and Machine Learning.  She is also the author of the No.1 bestselling book ‘Investor Ready’, which guides companies through the fundraising process.

Here’s a taste of Julie Barber and Glen Carlson’s conversation –

Links to connect with Julie Barber –

Website

Facebook

Twitter

LinkedIn

Youtube

The post 103. Julie Barber / Getting ‘Investor Ready’ appeared first on Key Person of Influence.

Crafting compelling and engaging copy that not only cuts through to an audience but also accurately represents the voice of a brand can be a daunting task.  Copy can be used in many ways from articulate and elegant paragraphs through to short and punchy minimal phrases.  

While it’s essential to get the messaging right, copywriting won’t have the desired effect if the tone does not suit.  In this episode we learn how to navigate the pathway to finding your brand’s voice from author and speaker Bernadette Schwerdt.

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Bernadette Schwerdt has over 30 years experience working in media, marketing, the arts and technology.  Bernadette is the founder of 4 successful companies, the author of 3 best-selling business books and the creator of 2 educational institutes.

Bernadette’s prolific industry experience has placed her as an authority on marketing and she is a regular commentator for media platforms such as ABC TV, The Australian Financial Review and Sky News.

Here’s a taste of Bernadette Schwerdt and Glen Carlson’s conversation –

Links to connect with Bernadette Schwerdt –

Website

Facebook

Instagram

Twitter

LinkedIn

The post 102. Bernadette Schwerdt / AUSTRALIA’S TOP COPYWRITING COACH appeared first on Key Person of Influence.

Making investments in ourselves and our businesses takes confidence.  A confidence not taught in the education system but instead typically left to our parents and mentors to pass on.  These lessons aren’t always empowering as beliefs around finance and success differ through life experience.  So where do we turn to to develop these skills and the confidence to make the right decisions with our money?

Tracey Sofra’s upbringing didn’t teach her how to build financial confidence, instead she learned it for herself and from doing so has developed a 7 step methodology to empower women to make finances a strength.  In this episode we learn how Tracey became financially confident.

On The Dent Podcast, we interview key people of influence in all walks of life. We delve deep to unearth how these successful people got to where they are, their trials and tribulations, as well as their successes, and what their experiences can teach us all.  

Tracey Sofra is Australia’s leading Financial Advisor specialising in women’s financial confidence.  For over 3 decades she has worked with thousands of women across Australia to grow their wealth successfully and sustainably.

Tracey is the founder and CEO of WOW Women, the author of ‘Finding Financial Freedom’, a keynote speaker and the creator of the EMPOWER methodology.

Here’s a taste of Tracey Sofra and Glen Carlson’s conversation –

Links to connect with Tracey Sofra –

Website

Facebook

Instagram

Twitter

LinkedIn

The post 101. Tracey Sofra / FINDING FINANCIAL FREEDOM appeared first on Key Person of Influence.