Client retention and lead generation don’t have to feel like two separate problems. In this episode of the Business of Coaching Workshop, Josh Riggs shares how to create systems that keep your clients happy and keep your pipeline full.

Whether you're a personal trainer, nutrition coach, or online fitness business owner, this episode breaks down scalable strategies for better onboarding, improved communication, and predictable referrals—without burning out or chasing cold leads.

💡 What You’ll Learn

• Why client retention starts before the first session

• Simple systems that make your coaching feel “high touch” at scale

• How to create a client experience that drives referrals

• The connection between retention and consistent lead flow

• What to automate vs. personalize in your communication

• Josh’s favorite tools and frameworks for systemizing your business

⏱️ Timestamps

• 00:00 – Intro & Josh Riggs Background

• 03:15 – Why Client Retention Is the #1 Lead Gen Strategy

• 06:42 – Systems That Scale: Automation + Personal Touch

• 11:01 – Creating a Referral-Ready Client Experience

• 15:39 – Common Mistakes Coaches Make with Client Communication

• 20:22 – Tracking, Tools & Touchpoints

• 26:07 – Final Thoughts & Josh’s Top Action Step

#️⃣ Hashtags

#JoshRiggs #ClientRetention #FitnessLeadGen #CoachingSystems #BusinessOfCoaching #FitnessMarketing #OnlineCoach #ClientExperience

PS - Want to scale your coaching business without burning out? Schedule a 1:1 call: https://app.reclaim.ai/m/mac-barbell-logic/turnkey-coach-team-call

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