Keeping Score

Keeping Score

By ReutersSportsBusiness
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Keeping Score episodes

  • Professional football’s push to reach millennials
    Canadian Football League Chairman Jim Lawson discusses the challenges in reaching younger fans and making money from them. He also gives his take on the health of the league. Plus, Reuters Digital Editor Dan Colarusso and I share our views on the issues facing the NFL and what it could do to reach millennials.

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    22 min
  • Cal Ripken Junior turns baseball into an outdoor classroom
    Baseball Hall of Famer Cal Ripken Junior discusses his work building baseball fields to help at-risk youth learn the sport and valuable life lessons that go with playing it. Plus, how the tax bill in Congress could impact stadium construction and how Amazon is increasing its involvement in streaming sports.

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    19 min
  • High-speed raceway for drivers and fans
    The Phoenix Raceway is undergoing a major upgrade as part of a partnership with a technology company to provide faster internet connectivity to fans and more interactive experiences. Bryan Sperber who is the president of the motorsports facility explains the project. Plus, a look at a new survey ranking the most marketable players in the NBA.

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    25 min
  • Struggles facing NFL and Under Armour
    Two corporations facing tough times. We look at the challenges confronting their leaders and what could happen next. Plus, how the Atlanta Falcons have used their new stadium to develop a stronger connection to the people of the city and help boost the local economy. A conversation with Frank Fernandez who ‎serves as Vice President of Community Development with the foundation of Falcons owner Arthur Blank. 

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    17 min
  • 'Your ad here' courtesy of the NBA
    The NBA has become the first of the big four American professional sports leagues (NFL, MLB, NBA, NHL) to allow advertising on players’ jerseys. We look at the impact. Plus, a discussion about how some basketball players are investing their money and a conversation about partnerships between businesses and sports leagues with the co-founder of education technology company EverFi.

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    24 min
  • Assessing business risk to NFL from national anthem discord
    The league has rejected President Trump’s calls to punish players who kneel for the national anthem to protest racism. The ongoing dispute poses financial risk for teams and for sponsors. We discuss some of those challenges and how they may play out. Plus, Atlanta Falcon’s CEO Rich McKay explains how the team’s new stadium deal came together and how it aims to create an unparalleled live experience for sports fans and concertgoers. 

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    24 min
  • Latest NCAA scandal shows why student athletes need to be paid: Vaccaro
    Former Nike marketing star Sonny Vaccaro discusses the fraud charges filed in late September against college basketball assistant coaches. Vaccaro who signed Michael Jordan among others, explains why paying athletes could minimize these issues. He also discusses the role of the NCAA and how he helped develop the marketing plan to grow Nike’s basketball business. Plus, how Las Vegas’s newest professional sports team is getting off to a solid start.

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    24 min
  • The rise of eSports
    Vice President of esports at Turner Sports Christina Alejandre discusses the media company’s role in the growing video game competition space. She also explains how more advertisers and professional sports leagues are getting involved. Plus, a look at some of the concerns about the 2018 Winter Olympics.

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    27 min
  • IndyCar races won before green flag drops
    Legendary race car driver Michael Andretti discusses the importance of race preparation and how it contributes to success on the track. He also talks about the Andretti Autosport team and its newest driver Zach Veach. Plus, which American city could be the next one to host the Winter Olympics and the latest on the effort to grow the NFL fan base in the UK.

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    26 min

About Keeping Score

From the publisher's feed

Sports Business Analyst Rick Horrow talks with the playmakers, deal makers and rule makers in the world of sports. Plus, he gives his take on items in the news using his 30 years of experience doing…