In This Episode…

We talk with Tressa Robbins about content creation, content management, social media, podcasts, drop-in/drop-out audio and more. We talk about personal branding and being careful about what you say on social media. Don’t miss this episode!

 

Show Notes

·      [00:56] Are you a coffee or tea drinker?

·      [01:42] Can you summarize your expertise?

·      [03:35] What do brands need to know to be in good standing in social media?

·      [07:22] What are some of the new trends coming to social media?

·      [09:54] Should companies get into drop-in, drop-out audio?

·      [13:58] How and when should PR pros strategize how to use apps like Clubhouse?

·      [16:33] Is it a “wait and see” approach for brands on Clubhouse?

·      [17:35] What happens to pictures once Instagram fully moves away from that medium?

·      [19:29] How can a PR pro get the right information about new updates to social media?

·      [22:15] How do PR pros keep the content vertical in order?

·      [25:43] How should PR pros care about their personal brand?

·      [30:59] How do PR pros do great work while working from home?

·      [35:42] Fun question: If you could recreate your personal brand, how would you do it?

·      [37:05] Final thoughts

People and Companies, We Mentioned in the Show

·      Tressa Robbins was our guest today.

Episode Length: 38:37

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