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Keith Bendes - Creator Economy Day 5
Join us for Day 5 of Creator Economy Week with Keith Bendes, the head of strategy and marketing at Linqia, as he dives into the evolving landscape of brand strategy within the creator economy. In this must-watch episode, airing at 16:00 GST, Keith breaks down why brands need to go beyond traditional advertising and become an integral part of cultural conversations. He shares key insights into how creators—whether they have 10,000 or a million followers—bring unmatched value through authentic engagement and community building.
Discover why creator-generated content (CGC) is a game-changer for brands looking to scale their digital presence with impactful, relatable media. Keith explains how CGC cuts through the noise and powers a brand’s media engine in a way that traditional marketing can’t. Plus, hear about the shift towards brands collaborating with creators not just for promotion, but for input on product development and brand identity.
Don’t miss Keith’s expert take on why the creator-brand relationship is more essential than ever for staying relevant in today's fast-paced, digital world. Watch now to understand how this dynamic is reshaping marketing strategies and driving real engagement.
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By OTTREDJoin us for Day 5 of Creator Economy Week with Keith Bendes, the head of strategy and marketing at Linqia, as he dives into the evolving landscape of brand strategy within the creator economy. In this must-watch episode, airing at 16:00 GST, Keith breaks down why brands need to go beyond traditional advertising and become an integral part of cultural conversations. He shares key insights into how creators—whether they have 10,000 or a million followers—bring unmatched value through authentic engagement and community building.
Discover why creator-generated content (CGC) is a game-changer for brands looking to scale their digital presence with impactful, relatable media. Keith explains how CGC cuts through the noise and powers a brand’s media engine in a way that traditional marketing can’t. Plus, hear about the shift towards brands collaborating with creators not just for promotion, but for input on product development and brand identity.
Don’t miss Keith’s expert take on why the creator-brand relationship is more essential than ever for staying relevant in today's fast-paced, digital world. Watch now to understand how this dynamic is reshaping marketing strategies and driving real engagement.