Better Advertising with BTR Media

Keith Hamann on Why Your Amazon Listing Optimization Doesn't Matter

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#010 - Keith Hamann is our guest today and joins with a wealth of knowledge in e-commerce marketplaces built over the past several years, even as an FBA owner himself at one time. Listen in for various Amazon marketing topics such as:

  • How to optimize based on price point
  • Segmenting your PPC budget & KPI's for Offensive & Defensive strategies
  • How we use DSP after big traffic days, like Black Friday & Cyber Monday
  • Plus Keith's life hacks for the home office - check out his set up!

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    Better Advertising with BTR MediaBy Destaney Wishon and Justin Nuckols
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