Nick Vehr speaks with Findlay Market President and CEO Kelly Lanser about maintaining the tradition of the Cincinnati Reds Opening Day parade.

Kelly Lanser, President and CEO, The Corporation for Findlay Market

We believe a brand is a promise. A strong brand establishes an expectation of a consumer experience and delivers against it. There are few places where this is more evident than in Cincinnati, the branding capital of the world. In this podcast, Nick Vehr holds conversation with leaders who develop, manage and protect the brands we know and love to discuss how each of them are fulfilling their brand’s own unique promise.

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Kelly Lanser, President and CEO, The Corporation for Findlay Market

Kelly Lanser, President and CEO, The Corporation for Findlay Market