Kelly Love, Co-founder of Branch Basics, didn’t have a business background, but by fighting perfection, following her intuition, and asking for help, she and two friends built a brand that demonstrates what ‘clean’ products can be. Despite the hurdles along the way, the team took control of their product formula to build a strong, sustainable brand that’s rooted in consumer education and trust. Hosted by author and entrepreneur, Suneel Gupta.