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Kentucky QB Will Levis on growing an organic brand, NIL value being rooted in performance
Kentucky quarterback Will Levis joins the LeverUp Show less than 24 hours after taking down the No. 12 ranked Florida Gators. Levis discusses how he's been able to build an organic brand, built around his performance on the field. He shares how he keeps focused during the season while still growing his NIL value, vetting agencies and Levis gives his advice to elite high school QB's that may be about to enter the NIL space.
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By On3Kentucky quarterback Will Levis joins the LeverUp Show less than 24 hours after taking down the No. 12 ranked Florida Gators. Levis discusses how he's been able to build an organic brand, built around his performance on the field. He shares how he keeps focused during the season while still growing his NIL value, vetting agencies and Levis gives his advice to elite high school QB's that may be about to enter the NIL space.