Kevin BrowneKevin is an award-winning Los Angeles & Madison Ave copywriter. He worked in the biggest ad agencies for over 2 decades, writing hundreds of commercials and thousands of print ads for big brands like Coca Cola, American Red Cross, Sprint, Kodak and many others.
Over the last 5 years, his messaging sequences have generated over $56 million dollars for his partners and clients.
Quotes From Episode“No one wants to be sold to and people despise marketing.” -Kevin Browne
Questions I asked:What was it like working in the large ad agencies?What are some of the fun ads that you worked on?How did you stand out in a cutthroat industry?What are some takeaways from your experience that applies to the e-commerce space?What are some tips to increase conversion on cart abandon messages?
Don’t Miss:02:00 Kevin’s story of how he got into advertising career03:30 Stories of people stealing advertising ideas05:45 Writing ads for a Superbowl slot09:40 Biggest problem e-commerce stores make with their messaging15:00 How to get better conversions on cart abandon sequence?21:00 One single word Kevin added between two paragraphs that generated 24 clients for a law firm25:50 Building relationship and trust in the cart abandon sequence
Connect with Us>>> Kevin Browne on LinkedIn
Vincent Tandiono>>> Connect with me on Facebook, LinkedIn or email [email protected]
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