Timothy J Warren is the CEO Helium SEO and previously was in school to become a doctor. In 2016 he sold his first company SEO exposed and has 8 years of experience in SEO and has worked to improve the online marketing strategies of billion-dollar firms.


Paul DeMott is CTO of Helium SEO with 7+ years of experience in consulting on SEO and performance marketing advertising campaigns. He is a software developer by trade but has been interested in SEO since he was in middle school. Has since been building software for SEO and affiliate marketing in the hopes of automating mundane processes.

In this episode

- They verify if SSL certificate is a new important ranking factor (as announced by google)
- How PageRank will forever be one of the most important SEO metric
- Their tips on how to perform competitor analysis based on anchor text ratio
- How linkbuilding is an effective SEO practic but how to do it in the most efficient way
- How machine learning and AI has made it easier to automate mundane SEO processes to speed up your tasks

Doug is a multi-talented Digital Marketing Consultant, Project Management Professional, Udemy keyword research Instructor, and Youtuber! He is also a pretty gifted writer on SEO and has had his work featured on all over the web, including Ahrefs, Side Hustle Nation, and more. You might have heard about his infamous Keyword Golden Ratio idea that we’re going to dig into!

John Doherty is an SEO powerhouse with over a decade of experience in the game. He has alsoled marketing and growth on marketplaces with over 10 million+ visitors a month and was formerly the lead growth manager at Trulia Rentals, head of marketing at HotPads, and head of and senior consultant at Distilled NYC.

On this episode John talks about SEO competitor analysis, hiring, and staying ahead of changes in the SEO industry.

Dan Shure is the owner of Evolving SEO and keyword research guru! Dan has been helping organizations large and small conquer SEO problems since 2007 as well as being a pretty prominent Moz resident . Dan is also the host of his podcast 'Experts on the Wire'.

In this episode, shares his professional and personal take on keyword research for content marketing.

John Doherty is an SEO powerhouse with over 7 years of experience in the game. He has alsoled marketing and growth on marketplaces with over 10 million+ visitors a month and was formerly the lead growth manager at Trulia Rentals, head of marketing at HotPads, and head of and senior consultant at Distilled NYC.

In this episode, John shares the tools, processes, and metrics he uses for competitor analysis in SEO. John also touches on how to match companies with the right SEOs and vice versa! You'll also get insights on how marketing agencies and freelancers can get more clients.

Cyrus is an SEO, online marketer, content publisher, speaker, and writer. He has lead SEO at Moz and worked with dozens of both startups and Fortune 500 companies to craft online growth and optimization strategies to increase qualified audience share across inbound channels.
In this episode, Cyrus gives us a breakdown of the best practices for technical SEO, talks about his most notable and informational articles on moz.com and mentions his top SEO success factors!