Kieron, an experienced interaction designer and Managing Director of Design at Huge, brings decades of expertise in shaping user experiences and brand interactions. With a focus on design thinking, creativity, and the future of design, he helps teams navigate challenges while embracing emerging technologies like AI.

Summary

In this episode, Kieron explores the evolving design landscape, from the foundations of interaction design to the transformative role of AI. Drawing from his experience at Huge—a global experience agency known for creating bold, user-centered digital products and services—Kieron shares how the design process can encourage exploration, creativity, and innovation, even within large organizations that often face barriers like standardization.

The conversation highlights the advantages of smaller agencies, the challenges of scaling creativity, and how remote teams can stay innovative through intentional practices. Kieron emphasizes the potential of AI as a co-pilot in design, helping speed up production while amplifying human imagination. Together, they reflect on the future of design, where adaptability, user-centered thinking, and new technologies will shape meaningful experiences that improve lives.

Takeaways

• Interaction design shapes user and brand connections.
• AI is accelerating the creative process.
• Large agencies struggle with standardization; smaller ones thrive with agility.
• Remote teams need intentional creativity-building.
• Design has the power to solve complex human challenges.

Sound Bites

• "I'm an interaction designer at heart."
• "Standardization is hard in design."
• "You won't lose your job to AI."

Powerful Phrase:

"Imagination is kind of a little bit the only limit.”