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Every January, people promise to become someone else.
New habits. New identity. Clean slate.
And yet, a few weeks in, the momentum fades and the familiar frustration creeps back in.
In this conversation, Ethan and Justin question whether the way most people approach change is fundamentally flawed.
They explore why big declarations feel powerful in the moment but quietly create pressure, why all-or-nothing thinking shows up in business and life more than we realize, and how subtle shifts can produce outcomes that dramatic overhauls rarely do.
This episode is not about resolutions. It is about how change actually happens when life is unpredictable, schedules get disrupted, and perfection is impossible.
If you have ever felt like you started strong and still came up short, this conversation may reframe how you think about progress altogether.
Listen now, and make your next move the right one. Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
If you got value from this conversation, share it with someone who needs to hear it.
Be sure to subscribe and leave us a review. It helps more people discover the show.
What if the move you need right now is one you already heard, but didn’t act on?
This episode brings together the five most-played, most-shared, and most talked-about moments from King Moves in 2025. These are the clips listeners replay when they’re stuck, overwhelmed, doubting themselves, or standing on the edge of a bigger decision.
From pushing through discomfort, to mastering preparation, to reframing AI, to finally going all in—each moment reveals a simple but uncomfortable truth: progress rarely requires more information. It requires a different move.
This is not a look backward. It’s a call forward.
🎧 Listen now, and make your next move your best move. Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If you got value from this conversation, share it with someone who needs to hear it.
Be sure to subscribe and leave us a review. It helps more people discover the show.
You’re doing the work and still not getting what you want. Perhaps you're not doing this one simple thing?
In this episode, Ethan and Justin uncover the one move too many entrepreneurs and leaders avoid: asking. Whether it's asking for a review, a referral, or a raise, most people hesitate at the exact moment they should step forward. Drawing from personal stories and real business insights, the Kings reveal how shifting your mindset around asking can unlock results you’ve been waiting for.
This episode will challenge the way you think about value, visibility, and self-advocacy. It’s not just about being bold—it’s about being intentional.
What you will learn in this episode:
Questions answered:
Listen now, and make your next move the right one. Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If you got value from this conversation, share it with someone who needs to hear it. Be sure to subscribe and leave us a review. It helps more people discover the show.
What if a few intentional activities right now could collapse time, pull you into your future, accelerate your growth, and quietly set your biggest goals in motion?
As the year slows down, most people mentally check out. Netflix. Distraction. Another year on autopilot. In this episode of King Moves, Justin and Ethan challenge that default. They explore why the end of the year is actually the most powerful moment to define who you are becoming and how using this window intentionally can change everything.
Justin shares the simple but overlooked shift he’s teaching his coaching clients to design the person they want to be before the work ever starts.
Ethan walks through the reflection and vision process he uses with his family every year and how it’s directly connected to results that never could have been planned logically.
This conversation is not about doing more. It’s about becoming more.
Listen now, and make your next move the right one. Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If you got value from this conversation, share it with someone who needs to hear it.
Be sure to subscribe and leave a review. It helps more people discover the show.
What if the words you speak are the very thing sabotaging your success?
In this episode, Ethan and Justin dig into a subtle phrase that shows up in stuck businesses and stuck people. It sounds reasonable on the surface. But when you look closer, it's a mindset killer. A progress killer. And yes, a business killer.
You’ll hear real stories of entrepreneurs giving excuses that feel logical—but are actually keeping them small. And you’ll hear what happens when someone flips that phrase and makes a simple shift that leads to big momentum. Justin also introduces the “Shift Map,” a practical tool to help you close the gap between who you are and who you want to become.
What you will learn in this episode:
Questions answered:
Listen now and make your next move the right one.
Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If you got value from this conversation, share it with someone who needs to hear it. Be sure to subscribe and leave us a review. It helps more people discover the show.
What if AI isn’t the problem… what if it’s you?
In this episode, Ethan and Justin break down the real reason most people and companies are getting zero return on their AI investments. Spoiler: it's not about the tech. It’s about how you think.
Most people are trying to get AI to do the sexy stuff, but completely ignore the real power sitting in plain sight—automating the boring, repetitive work that actually steals your time.
This conversation cuts through the hype and gives you a practical mindset shift that will help you use AI like a real operator.
It's not about chasing shiny objects. It's about thinking differently, training your AI like you would a new intern, and building serious momentum.
What you will learn in this episode:
Questions answered:
If you're tired of hearing about AI and still don’t know where to start, this episode is your action plan. Listen now, and make your next move the right one. Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
If you got value from this conversation, share it with someone who needs to hear it. Be sure to subscribe and leave us a review. It helps more people discover the show.
What if the real danger isn’t failure… but comfort?
Most people spend their lives avoiding discomfort. And in doing so, they never really live. In this episode, I share a transformative experience I led at the Mind Matters Summit in Cape Town, rooted in the ancient practice of misogi. This isn’t about cold plunges or virtual reality. It’s about fear. Specifically, the fear that who you are right now is all you’ll ever be.
Ethan and Justin explore how fear holds us back, how to confront it on purpose, and how to use challenge as a tool to build confidence. This episode is a challenge to anyone who feels stuck or is playing small. If you’ve ever sensed there’s more in you, this is the wake-up call.
What you will learn in this episode:
Questions answered:
"The fear that should really terrify you... is the thought that who you are right now is all you'll ever be."
Listen now and make the move most people never will. Subscribe to King Moves on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts. If this episode hits home, leave a review and share it with someone who’s ready for their next breakthrough.
Ever felt that wave of cringe right before hitting publish?
That hesitation is real. And it’s the invisible wall that stops so many creators before they ever build momentum.
In this episode, Ethan and Justin read a listener message that sparked a raw, honest conversation about what it really takes to show up, post through the awkwardness, and stay consistent even after you hit a milestone.
You’ll hear the mindset shifts that keep us going after 100 episodes, the surprising truth about streaks, and why momentum dies the moment you stop moving. If you’ve been holding back because something “feels cringe,” this episode will change how you think.
What you will learn in this episode:
Questions answered:
If you're ready to push past the cringe and build real momentum, listen to this episode now. Subscribe and leave a review to support the show.
What if the problem isn’t AI... it’s your refusal to evolve?
In this episode, Ethan unpacks a raw conversation he had after delivering a keynote for a room full of coffee, tea, and water industry leaders. These are real businesses still bleeding from the shift to remote work. Now AI’s cutting deeper. One man pulled Ethan aside and said what many are thinking: “AI is killing my business.”
That one comment sparked a deeper conversation about blame, reinvention, and why clinging to the old way might be the most dangerous move of all.
You don’t need to pivot 180 degrees. Sometimes the shift is just a few degrees to the right. But you do need to shift. The future won’t wait for you to catch up.
What you will learn in this episode:
Questions answered:
Listen to the full episode now and decide: Are you going to wait for change, or are you going to move first?
Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
What season is your business actually in—and are you using the wrong playbook for it?
In this conversation, Ethan and Justin break down why so many entrepreneurs hit burnout, stall out, or spiral into frustration. It’s not that you’re off track. It’s that you’re operating with summer expectations in a winter season.
This episode may seem like a casual chat about cold runs and warm weather, but it is really a deep business metaphor about seasons. You’ll get mindset shifts, productivity hacks, and practical advice for staying focused when things slow down.
Whether you’re planting, pruning, or preparing to harvest, knowing your season is everything.
What you will learn in this episode
Questions answered
Make your move.
Listen to this episode of King Moves to recalibrate, realign, and build momentum.
Subscribe and leave a review on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.
From the publisher's feed
In chess, the king moves one step at a time, but one right move can change everything. The same is true in business.
Ethan King (Atlanta, USA) and Justin King (Cape Town, South Africa), not related, but equally obsessed with what's working right now, have honest conversations about AI, entrepreneurship, and the mindset shifts that actually move the needle.
Ethan is a global keynote speaker, three-time bestselling author, and award-winning entrepreneur who built multiple businesses with no technical background. His latest book Is Done: Let AI Do Your Work So You Can Live Your Life.
Justin is a speaker, executive coach, and entrepreneur with 20+ years across retail, advertising, and startups in South Africa. He coaches high-performers and helps companies refocus their growth strategy.
Together, they bring two continents' worth of perspective to the questions business owners are actually asking: How do you gain and keep a competitive edge using AI and automation? What's the small move that breaks you out of a plateau you didn't realize you were in?
How do you build success across every area of your life, not just your business?
No theory. Just real conversations between two entrepreneurs with decades of experience.
New episodes weekly. Subscribe now and make your next move your best move.
Available on Apple Podcasts, Spotify, YouTube, or wherever you get your podcasts.