Stories are always a powerful tool to guide, inspire and communicate what is often intangible. We've found so much value in storytelling throughout the business-building journey. Whether it is sharing the dream or pricing for customers this often subtle art can be the difference between good and great!

(00:00) Introduction

(03:38) What is a Story?

(05:22) What a Story is Not...

(10:17) Our Fave Simple Story examples - Nike, KQ, Mimi ni Member

(17:02) Why do Simple Stories Matter? (4 reasons)

(33:19) Crafting your Simple Story

In line with the conversation on hard times, this week we're laying out the battle plan. Once you have done the work to build strength as a leader, you must go to war and in this episode, we unpack 4 things to keep your eye on as you dig up and out of a hard time. Remember you are the calvary you are waiting for!

Hard times can be extremely isolating for a leader. Everyone is looking to you and following your cue on how to navigate the challenges. But where does a founder go during the hard time? What work must happen within for you to lead better in the hard times... How do you stand up under it?

"The only thing worse than going through a hard time is not learning from it..." We can probably all agree that the last few months have been a season of strain, of stretch. Whether you experience that through the cost of living and fuel prices or big tech scaling back resources, or the collapse of a bank, we know that hard times are just part of the journey and we are bound to run into them. So what must we learn to ensure we don't waste them? In this episode, we banter on the 6 nuggets you should pick as you walk along that path...

As we come to the end of season 1, we’re reflecting on our highlights from the past 7 episodes. What better way to do so than to share some of our favourite guiding phrases from the episodes and some others we have picked up along the way… From “when in doubt, raise the bar” to “give missions-not JDs” we unpack 6 powerful philosophies which apply not just to business growth but to personal growth as well.

Navigating growth and the different inflection points that come with it can be difficult, and in those seasons it is normal for there to be more questions than answers. We’ve found that sometimes tweaking the questions we ask can be powerful and realigning because the right questions create clarity. In this episode, we share 4 “trap questions” and the alternative questions you should be asking more often.

You've probably heard the saying, “Money makes the world go round”… but what is the role of money for you? We all have different money personalities and philosophies which inform how big and far we dream, how we think about the tough times, how we build our businesses, how we invest for the future and so on. Tune in to hear us banter on how your relationship with money reflects your personality.

If there is one thing we know about building businesses it is that they don't just survive! There are some rhythms that keep your business alive... Tune in to hear us banter on the most powerful management philosophy we've come across!

Co-Founder partnerships are really like a marriage. You must take your time to find the right match, ensure you align on your fundamental values, vision and skill, then you do the work to build trust and alignment everyday. In this episode we share our journey of becoming co-founders and the lessons we've learnt from walking that journey in different ways...