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Deborah Davis doesn’t want you to tell her what an inspiration she is at the grocery store, and I agree. She has achieved a successful career in sales and marketing, training, educating, advocacy, mentoring and public speaking - inspirational in itself - and done it all from her wheelchair. In this episode, we talk about diversity, inclusive business imagery, disability and why it’s not a good enough reason to be inspired by someone - or count them out.

This episode was ridiculously fun for me to prepare for. Michele had agreed to allow me to find examples of bad copy and read them out loud, and then analyze whether or not they could be saved. Of course, I had a field day. Hear MANY examples of what not to do, as well as the difference between fear and pain-based marketing, time management tips, and the best writing advice you’ll hear.