Laptop Empires Podcast

"The right tool for the right job," is a saying that has been around for so long. It truly pays dividends if you're utilizing the precise tool for the task on hand.

Running and maintaining your own business is not always easy-breezy. Fortunately, the advanced technology in this day and age provides innovative tools that can improve the way you're running it. And that's why selecting the proper tools for your business is a vital role. But with so many tools available, which ones are best?

In our 125th podcast episode, Bobby and Mike give you a glimpse of the tools that they're using in Laptop Empires, Millennial Money Man and Red Dirt Agency. If you're eager to learn more about this, keep listening!

Some believe setting boundaries in business can lead to losing clients. I know what you're thinking... "this will negatively impact my business", "my client might not understand." Trust us. It's all in your head.

Every business owner has been in this situation. At the end of the day, what do you want your life to look like? You have to do what works best and what's going to make you happier.

Listen to today's podcast as Bobby Hoyt and Mike Yanda share how they set boundaries in their business and how they reclaim their weekends and evenings.

We recently wrapped up our Facebook Side Hustle course launch for January and so our topic in today's podcast episode is just timely.

We noticed that many of you are very much interested in creating your own information product. But creating one can be a little daunting and overwhelming to some. We heard you, we listened and now, we are thrilled to impart once again the things that we are very passionate about… Course launches! If you want to know the 3 keys to a successful course launch then hit that play button.

It's been over 2 years since we launched Laptop Empires and the Facebook Side Hustle Course, and a LOT has changed! We've launched a podcast, blog, multiple courses, and a Youtube channel! Our Facebook coaching community keeps growing bigger and bigger.

Watching our students in the coaching community start their own business, find success and make money by doing what they've learned from our courses and from the coaching group is what this is all about.

In today's episode, meet our FB ad experts and coaches from inside the community: Tanya Filer, Ben Poggemiller, and Adam Middlesworth. Let's listen as they reflect over the last 2 years and share some of their wisdom.

How was your 2019?

For some, it went by in a snap of a finger or a blink of an eye. While for others, it was a super long year.

Whether your 2019 flew by or your time dragged, the important thing now is we are all facing a new year and decade! And there's never been a better time to get a head start for success. Bring on 2020!

Join us in our very 1st episode for this year. If you want to make 2020 your best year yet, then tune in as we chat about the ways to make sure that actually happens!

The holidays are here and we're welcoming 2020 soon! The business is growing and a LOT has changed within one year. We're chatting about the lessons we've learned and our major takeaways. Find out our favorite business-related thing that happened this year and what our 2020 business plans are! Also, we may or may not have hit 7 figures this year. You'll just have to listen and find out!

Listen to today's podcast as Bobby Hoyt and Mike Yanda share their 2019 year in review.

What better way of storytelling in business than utilizing your customer's voice to share their success stories. This is the power of case studies!

A compelling case study is one of the most effective ways to promote your content marketing business. It illustrates how you provided resolution to people with the same obstacle your prospects are having.

Creating a convincing case study is not easy, and that is why Brian McCarthy joins Bobby and Mike in today's episode. Brian has written copy for industry leaders like James Schramko, T. Harv Eker and Ramit Sethi over the past 5 years. Now, he has a book called Case Studies That Close Sales. Stay tuned as Brian helps us understand the value of a case study and how to execute it effectively.

Procrastination, social anxiety, lack of patience– all common struggles of your average entrepreneur. The feeling of not getting anything done or avoiding the things you don't want to do? Yep, Bobby and Mike have also been there.

If you're in the same situation, listen to today's podcast as Bobby Hoyt and Mike Yanda share how they overcome these entrepreneur life struggles.

Was your business impacted by the recent Google algorithm changes?

Google keeps making these updates with the aim to provide an improved user experience for the searchers. If Google thinks that your post is most likely the answer to what the searchers are looking for then your post would rank high.

And since Google search is driven by its algorithm, it's truly complex. Often, a Google update could be a shock for many as this may bring some businesses a negative outcome. Some would suddenly lose 30% to 50% of their organic traffic overnight while there are others who are still sailing along and unaffected.

In today's podcast episode, stay tuned as Bobby and Mike explain these Google algorithm changes and reveal ways you can protect your business from the said updates.

Adding a paid support group to your course is an incredible way to build a community around your brand, while also helping your students with premium support and generating recurring revenue at the same time. There are plenty of places that you could house a paid support group, but we've found that Facebook is the best option right now. Facebook groups allow you to reach more of your students organically, go live in the group, post events, and much more.

But before you start a paid support group for your course on Facebook, you'll want to set a few ground rules and systems so that everything runs smoothly. Will you have paid coaches? What "office hours" are you going to provide for your students? Will there be live coaching?

The possibilities are endless, and the reality is that you can structure the group however you'd like to. The group will become a part of your life (not just your business), so you'll need to make sure that you design the structure around what works best for you and your business for years to come.