What NOT to do when launching a course.“Looking back, there are some definite reasons why this launch under-performed.” - Shinah

Today, I’m getting both STRATEGIC and quite VULNERABLE. 

I’m looking at my latest launch of my Intermediate Calligraphy Course and analyzing why:

• A pre-launch runway is so important
• Too much content during a launch can be a BAD thing, and
• The #1 thing I’ve been neglecting that would have given me different results

Sometimes, business is just hard. So I’m also sharing a vulnerable truth about this year’s revenue that I hope will help some of you feel not alone. 

Mentioned in this episode: The Modern Creative Podcast

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Register for free: crookedcalligraphy.com/workshop
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FOLLOW SHINAH: 

• Follow along with my Radical Business Experiment of 2023 over on Instagram:  @crookedcalligraphy

SUBSCRIBE:

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FREE WORKSHOP:

• “How to Become a Calligraphy Pro” Educational Workshop

FOLLOW SHINAH:

• Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy

SUBSCRIBE:

• Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!