Launch Your Biz

Today I'm sharing another expert interview from the vault, with our favorite biz coach, Reina Pomeroy of Reina + Co. We're talking all about about how having the right frame of mind when you're working on your business, and not just IN your business, is imperative, and plays a huge role in the success of your business. So if you're in need of some inspiration to get your head (and heart) back in the game, this episode will get you there.

Listen to just a few seconds of this Interview and you'll understand how Holly truly lives her company's brand. It's full of color, life and personality and it is most definitely, anything but gray. Hear how Holly (owner of Anything But Gray Events) is her brand and how she's accomplished mastering the art of authentic engagement.

Business workshops are a great way to make face-to-face connections with some of your biggest cheerleaders while simultaneously creating a new source of income for you. They also allow you to position yourself as an expert and industry leader for your area of expertise. People will know they can come to you for answers to their calligraphy or photography questions (or whatever your workshop topic is). My latest Launch Your Biz guest, Justine, says you can host a successful business workshop by having a servant attitude and mindset. Make it less about you (what you'll get from hosting it) and more about attendees (what they'll gain from attending it).

I'm resurrecting this expert interview from the vault. In it, I'm chatting with the one and only Natalie Franke, cofounder of The Rising Tide Society and Head of Community at Honeybook! She spent time chatting with us about how impactful networking is for small businesses, especially creatives. Start building your connections and building your business!

Even if our creative business is doing well, it can be easy to neglect positive thinking and only focus on the negatives. That's why I think having a clean business mindset is so very important to not only launch your biz, but to also stay healthy as your business grows and blossoms.

Instagram is a visual platform full of beautifully curated feeds. And since we're makers and artists, what better place to showcase our work than with an Instagram Business account? To get the most bang for your buck, you need to have some best Instagram practices in place though, especially since a powerful Instagram Business profile takes time and effort in order to get more clients from Instagram.

Why Pinterest for small business? Pinterest from a personal standpoint is an amazing visual search engine. Basically, if you make it, you need to Pin it so you can transform your side hustle into fulltime success. Tammie Jones, owner of Milani Social Media Marketing, joined me to talk about "why Pinterest" and how Pinterest for small business, especially us artists, will help you be seen and found for potential clients.

Creative business networking is the key to staying motivated and overcoming the loneliness of being a business of one. But networking for artists can feel weird and gross. Enter Kara Evans, owner of Kara Evans Photography. She's here to reassure us creatives that networking doesn't have to be boring and it's actually the key ingredient to helping us artists keep it all together. Get the notes here: https://poppiestudios.com/2019/03/12/overcome-entrepreneur-loneliness-by-finding-your-creative-community-with-kara-evans/

Jasmine Gentry, owner of The Branding Badass, joined me in my latest series "What I Wish I'd Known" to talk about mentorship benefits and how to find a mastermind group that's right for you.

Lately there's been a lot of buzz around mentorships and masterminds. It seems like everybody's got a mentorship coach or they're able to find a mastermind group that has changed their life.

And not only did Jasmine provide amazing insight into logo design and branding, she's also including for my listeners a FREE worksheet, which includes everything you need to find the helping hand your business deserves! Check out my blogpost to get the download: poppiestudios.com/041

Megan Powell, owner of Embrace Collective (https://embracecollective.ca/), joined me for my latest episode in the "What I Wish I'd Known" series to talk all things small business branding. More specifically, new business logo design and branding.

Follow along with Megan's business journey over athttps://www.instagram.com/embrace_collective/

And not only did Megan provide amazing insight into logo design and branding, she's also including for you a copy of her free email course, all about establishing yourself as a professional biz owner. Heck yes! Grab it here:https://embracecollective.ca/sign-up