May 21, 2021

Laura Campbell - Push Forward (#111)

40 minutes

“Do the best thing for the member.” - Laura Campbell

Thank you for tuning in to episode 111 of The CUInsight Experience podcast with your host, Randy Smith, co-founder of CUInsight.com. This episode is brought to you by our friends at PSCU. As the nation's premier payments CUSO, PSCU proudly supports the success of more than 1,500 credit unions.

My guest on the show today is Laura Campbell, the CEO of Farmers Insurance Federal Credit Union. On this episode, we talk all about the importance of creating strong relationships with your board and how to be intentional with professional and personal development. Laura shares her journey through the industry to CEO and the many leadership lessons she’s learned along the way.

Our conversation includes changes Laura and her team had to implement over the last few months as we navigate this new normal. She shares that her focus was not to find completely different solutions but to implement small shifts that would be long-lasting. Laura believes that in order to be successful moving forward she must focus on the long-term goals and make sure she keeps the member’s best interest at the forefront.

Laura also shares leadership misconceptions and how important it is to show up for your team. She put in place “town halls” that allow employees to share their suggestions and experiences with executives and each other. Laura believes it is important to create these opportunities to promote growth and team efficacy.

During the rapid-fire questions, we learn Laura loved all sports in high school, especially volleyball. She also shares her love for reading and traveling with her family. Listen to find out who she thinks about when she hears the word “success” and her favorite borrowed slogan. Enjoy my conversation with Laura Campbell!

Find the full show notes on cuinsight.com.

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Books mentioned on The CUInsight Experience podcast: Book List