Laura Fravel helps elevate experts with an authentic brand they’re proud to “shout to the world.” If you’re going to make a cool change, you’re going to need to be thoughtful and intentional about how you show up. Are you authentic? Is your unique story and experience coming through? Does what you say and your digital presence align with who you really are?

In this episode, I speak with Laura about the importance of one’s own story and how to elevate it to be a purposeful brand. After all, you already have a brand… the question is — who is telling your story?