May 22, 2019

Laurens Bonnema - SE06 / EP03

46 minutes

Another episode of the Sketchnote Army Podcast from the International Sketchnote Camp 2018 in Lisbon, Portugal. This time Mike is joined by Laurens Bonnema, an agile management consultant from Daudref in the Netherlands. Laurens shares a preview of his talk from the International Sketchnote camp. Learn to charge what you’re worth!

SPONSORED BY

The Sketchnote workshop. A full-day hands-on training that expands your teams creative thinking. Mike Rohde, the creator of Sketchnoting, will guide your team through practical activities to expand their creativity.

Find out more at Sketchnoteworkshop.com

SUBSCRIBE ON ITUNES:

You can subscribe to the podcast through iTunes - https://itunes.apple.com/us/podcast/sketchnote-army-podcast/id1111996778

RUNNING ORDER

Intro

Who is Laurens?

Learning the hard way

Setting a day rate that was still too low

Double your rate and a ludicrous amount

The sport of sales

Value based pricing

Clients who ask more, delivering more

Referring poor fit clients

You are not an expense, you provide value”

Questions when assessing clients

Culture and pricing

3 tips

Tools

Outro

THREE TIPS

Stop quoting a price

don’t ask for a budget

demand a conversation regarding client fit and value

TOOLS

Leuchttrum 1917 notebooks - https://www.leuchtturm1917.us/notebooks/

Pigma Micron (0.3 and 1mm) - https://www.pigmamicron.com

Neuland fine ones (brand colour) - https://eu.neuland.com/markers-more/neuland-markers/neuland-fineone-fineliner-0.8-mm-single-colours.html

iPad Pro - https://www.apple.com/shop/buy-ipad/ipad-pro

Concepts - https://concepts.app/en/

Adobe Illustrator - https://www.adobe.com/products/illustrator.html

Workvisual - https://itunes.apple.com/us/app/workvisual-app/id988018129?mt=8

LINKS

Laurens’ website - https://bonnema.ink

Laurens’ Twitter - https://twitter.com/laurensbonnema

Agile management - https://www.apm.org.uk/resources/find-a-resource/agile-project-management/

Xebia Training - https://training.xebia.com/trainers/laurens-bonnema

Chris Drucker of YOUprener - https://www.chrisducker.com

Value based pricing - https://seanwes.com/price-with-confidence/

Sean McCabe - https://seanwes.com

Calculated Industries 8120 Plug Mark Drywall Electrical Box Cutout Locator - https://www.amazon.com/gp/product/B01G35J0SS/

Scarcity Mindset - https://www.psychologytoday.com/intl/blog/science-choice/201504/the-scarcity-mindset

Haggling - https://en.wikipedia.org/wiki/Bargaining

CREDITS

Producer: Jon Schiedermayer

Show Notes: Chris Wilson

SUPPORT THE PODCAST

To support the creation, production and hosting of the Sketchnote Army and Sketchnote Army Podcast, buy one of Mike Rohde’s books and use code ROHDE40 at Peachpit.com for 40% off!

http://rohdesign.com/handbook/

http://rohdesign.com/workbook/

PAST PODCAST SEASONS

Season 1 - https://soundcloud.com/sketchnote-army-podcast/sets/sketchnote-army-podcast-se1

Season 2 - https://soundcloud.com/sketchnote-army-podcast/sets/sketchnote-army-podcast-se2

Season 3 - https://soundcloud.com/sketchnote-army-podcast/sets/sketchnote-army-podcast-se3

Season 4 - https://soundcloud.com/sketchnote-army-podcast/sets/sketchnote-army-podcast-se4

Season 5 - https://soundcloud.com/sketchnote-army-podcast/sets/sketchnote-army-podcast-se5

...more