In this episode of the Active Action Podcast, host Nazif welcomes Dr. Minnie Gupta, founder and CEO of Willingly Media, to discuss lead generation using AI without losing the human touch. Dr. Gupta shares her journey from biochemistry to marketing, emphasizing the importance of building relationships and using AI to enhance efficiency. The conversation covers strategies for small and medium-sized businesses to generate qualified leads and the role of AI in modern marketing.

What you’ll learn:

• The importance of lead generation for business growth.
• How AI can enhance lead generation without losing the human touch.
• Strategies for building strong business relationships. -Dr. Minnie Gupta's journey from biochemistry to marketing.
• Challenges small businesses face in generating leads. -The role of AI in saving time and focusing on relationship building.
• The significance of a systemized approach to lead generation.
• The value of organic outreach for businesses with limited funds.
• Personalized services offered by Dr. Gupta for small businesses.
• Practical tools and workshops for effective lead generation.

Be sure to check the webpage of Dr. Gupta at the Active Action Podcast Website to learn more about his work, and ways to connect with him.

Read a blog on this episode.

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