S01 Episode 1: Lead Generation via Podcasts: Brennan talks with Matt Inglot

Will guest appearances on podcasts benefit your consulting business? Is it worth it to start your own podcast even if your audience is limited? Matt Inglot thinks it is! In this episode of DYF Podcast, Brennan talks to 2016 DYFConf speaker, Matt Inglot, about using podcasting to get consulting clients and expand your audience. When Matt started his podcast, Freelance Transformation, he didn’t expect it to have any effect on his web-development agency. More than 145 episodes later, he has found that the impacts have been manifold. Not only has his podcast become one of the most prominent in the freelancing community, but it also helped him develop his contacts and directly led to a $60,000 gig. Other benefits have been less obvious but just as empowering, and Matt has learned all of the right and wrong ways to podcast along the way.

Key Takeaways:

How to determine if podcasting is right for you

How to book your first few guests

How to build your listenership

How to use podcasts to build your authority

What tools and setup do you need to get started