In this episode we are talking about leads management success for OBMs. Leanne shares her 5 questions that she asks every new OBM client. Leanne explains that these questions give her enough information to determine whether she can help the client and whether the client is a good fit for her services. She also says that these questions help her to gauge the client's budget and expectations, and to ensure that both parties are aligned on the goals of the relationship. Finally, Leanne encourages OBMs to use these questions in their own leads management process.