Lead With Trust

In this emotional episode, David Supple, the CEO and founder of New England Design & Construction company, shares how he embarked on his professional journey with a freshly minted degree in architecture, only to confront a stark realization that shook his confidence—he lacked real-world construction experience.

As a fledgling architect, the responsibility of guiding others in the creation of structures felt monumental, especially when he had yet to physically build anything himself. This profound insecurity loomed over him until a revelatory moment arrived with a simple etymological lesson: the term 'architect' originated from the concept of a 'master builder.'

This insight struck David with the force of revelation, igniting a passion to bridge the gap between theory and practice. He understood that to truly excel in his craft, he needed to learn the intricacies of building—the very heart of what those he admired had mastered. David's story is one of growth and the quest for a deep, hands-on understanding of the art and science of building.

We'll also delve into David's groundbreaking book, "Classical Architecture's African Roots," (buy it on Amazon) which challenges established notions by tracing the origins of classical architecture back to Africa, with a focus on Egyptian contributions. This 20-chapter treasure, replete with images for the layman and professional alike, is his bid to enlighten and educate on the subject's rich heritage.

Get ready to rethink the way we create our living spaces with an expert who's not just reconstructing buildings but also reconstructing industry standards. This is Trustbuilders, and you don't want to miss what David Supple of NEC Design & Construction has in store for us today.

Highlights:

• [03:09] Architect turned carpenter, now runs own construction company.
• [06:22] Accountability issues lead to widespread dissatisfaction in industry.
• [11:24] Architects and builders face inefficiencies and cost overruns.
• [13:34] Being transparent about cost and pricing is crucial.
• [17:44] Lack of education key to resistance in sustainability.
• [21:52] Uniting industry and education for built environment.
• [25:54] Separating the architect from the builder to raise social status.
• [28:34] Classical architecture has its roots in Africa.

Sources / Links Mentioned:

• Preorder Scattered to Scaled on Kindle before October 13: https://www.trustleader.co/scattered-to-scaled-book

In this episode of TrustBuilders, host Hannah Eisenberg sits down with Chris Marr. Together, they delve into the transformative power of building trust in business through education, effective communication, and the groundbreaking approach of 'They Ask, You Answer.' This episode is packed with actionable insights on becoming an authoritative voice in your industry and the importance of shifting from a people-pleaser to a respected leader.

Chris Marr was the first Certified 'They Ask, You Answer' coach based in the UK/EU. Since 2013 he has taught hundreds of companies how to revolutionize their digital sales and marketing approach through better content, messaging, and department alignment. As Impact’s Global Coaching Performance Director, Chris now certifies coaches, making 'They Ask, You Answer' accessible to companies all over the world. He is also the author of the book “Becoming An Authoritative Coach.”

Episode Highlights:

• [01:02] Chris Marr's Journey: From marketing to impactful coaching, Chris shares his evolution and the pivotal moments of his career.
• [05:05] The Essence of 'They Ask, You Answer': A deep dive into how this approach has shifted from marketing to a sales and leadership strategy, empowering businesses to foster trust and confidence.
• [16:21] Building Trust Through Communication: Insights on the importance of clear, honest communication in establishing trust with clients and within teams.
• [22:47] From Liked to Respected: Chris discusses the crucial shift towards respect over likability and how it enhances professional relationships.
• [23:32] Radical Candor: A strategy for candid yet caring communication, fostering healthier and more productive interactions.
• [30:58] Key Takeaways from "Become an Authoritative Coach": Chris provides valuable lessons from his book on effective communication and trust-building strategies.

Key Takeaways:

• The concept of 'They Ask, You Answer' has evolved from a marketing strategy to a sales-driven initiative and then into a leadership approach.
• The 'They Ask, You Answer' approach is based on the principle of informing buyers to make good decisions and feel confident about their buying decisions.
• Transitioning from a mindset of outsourcing marketing to bringing it in-house can lead to transformational change.
• The shift in attitude from chasing to educating customers is crucial in building trust.
• There is a need to balance the desire to be liked and the need for respect. This balance can be achieved through radical candor.
• The book "Become an Authoritative Coach" provides insights into how to effectively communicate and build trust with clients.

Resources:

• Connect with Chris Marr on LinkedIn
• Get the book “Become an Authoritative Coach” by Chris Marr
• Bet the book “They Ask You Answer” by Marcus Sheridan
• Preorder Scattered to Scaled on Kindle before October 13: https://www.trustleader.co/scattered-to-scaled-book

Tune in to gain invaluable insights on transforming your leadership and communication style to foster trust and drive growth. Whether you're a seasoned leader or aspiring to enhance your coaching skills, this episode offers a wealth of knowledge and practical advice.

Join your host, Hannah Eisenberg, CEO of 3P Creative Group, as she embarks on a journey to redefine business growth through trust, transparency, and customer obsession.

With over two decades of marketing experience and a passion for empowering businesses from within, Hannah has transformed her expertise into actionable insights for leaders ready to take control of their marketing and sales.

In This Episode:

• Introduction to TrustBuilders: Discover what makes TrustBuilders a must-listen for industry innovators and leaders. Learn how this podcast will help you become the voice of trust in your sector by focusing on your customers' needs and questions.
• Meet Your Host: Hannah Eisenberg shares her extensive marketing background, her evolution from running an inbound marketing agency to becoming a Certified They Ask You Answer coach, and her vision for helping businesses thrive in the digital, buyer-driven Age of AI.
• What to Expect: Regular Tuesday releases of 35-40 minute episodes featuring interviews with industry leaders, CEOs, coaches, and trainers. Get ready for a mix of guest insights and solo episodes from Hannah, all designed to provide you with actionable strategies and real-world experiences.
• How to Listen: Available on all major podcasting apps including Apple Podcast, Spotify, Google Podcast, and Amazon. Video versions will be posted on YouTube for an enriched listening experience.
• Subscribe Today: Don’t miss an episode. Subscribe at https://trustbuilder.captivate.fm/ and join a community of business leaders dedicated to building trust in their industries.

Remember: No matter your industry, success boils down to trust. Welcome to the beginning of your trust-building journey. Welcome to TrustBuilders.