How To Run For Office

Leadership and Campaign Management with Zan Campbell

02.23.2017 - By Raz Shafer, Founder of My Campaign CoachPlay

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Zan Campbell is an accomplished leader knows campaign management well. Hear what he's learned through his military career and several successful campaigns!

00:00 Intro

00:26 Zan Campbell Bio

01:59 Tell us more about your political background and military service

04:02 How you first get involved with LG Bryant and his Senate campaigns?

05:24 Zan’s evolution from volunteer to Campaign Manager

07:11 The importance of knowing your district like the back of your hand

13:04 Why it’s critical that a candidate completely trust their Campaign Manager...and how to build that trust

17:07 Loyalty, Enthusiasm and Work Ethic on campaigns

23:44 Taking care of your volunteers

24:49 Finding the balance between frontline and management tasks when you’re in a leadership position

25:57 Don’t burn-out the next generation of volunteers and campaign staff!

27:54 Helping train future campaign operatives

32:37 What are some of the bigger challenges you’ve had to wrangle while managing campaigns?

42:59 How to deal with increasing polarization of voters (Hint: Focus on GOTV!)

46:43 How does that polarization impact your volunteer recruitment?

50:33 Character still matters.

54:36 Closing advice on getting involved in campaigns or as a candidate

55:23 Final thoughts and outro!

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