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Elliot Choy and Kekoa MacAuley join me to discuss how to build a social media following. These two amazing content creators have paid the price to learn what it takes to build a social media brand that drives traffic and engagement. In just one year (and from their college campus), Elliot has amassed over 580,000 Youtube subscribers and Kekoa has 140,000 Instagram followers. Moreover, their follower engagement levels are incredible. Hear directly from them about how to create a similar outcome in your world.
Phoenix Jackson, master brand builder, visits Patrick in the lab to discuss how to build an effective personal brand in 2020. She encourages each of us to clarify our goals, be willing to pivot, and embrace success along the way. Don't miss the chance to start 2020 on the highest of notes! Learn more about Phoenix at www.phoenixaffect.com or www.phoenixjackson.com. Find the free course that she offered to Leadership Lab listeners at www.yourprexpert.com.
President and CEO of Post Foods, Howard Friedman, shares what it takes to lead at every level. As the leader of a $2 billion company, Howard provides tremendous insights for aspiring and current leaders. Don't miss his visit with Patrick in the lab.
NYT bestselling author Andrew Maraniss joins Patrick in the lab to discuss the story of Perry Wallace. Andrew's biography of Wallace, Strong Inside: the collision of race and sports in the south, has won numerous awards including being named a top 10 biography and top 10 sports book by the American Library Association. Patrick's conversation with Andrew teaches leaders to: 1) Keep their eyes open for injustices, 2) Speak the truth, 3) Take action and risk, 4) Commit to getting better. In addition, Maraniss provides a preview of his latest book Games of December. The book tells the true story of the first U.S. Olympic basketball team, which compete at the 1936 Summer Games in Nazi, Germany. Learn more about Andrew Maraniss at http://andrewmaraniss.com
Dave Carvajal joins Patrick in the Leadership Lab to discuss what it takes to stand out in the job market. A recruiting guru, who was in at the beginning of HotJobs.com and TheLadders.com, Dave has interviewed 10's of thousands of job candidates and know what it takes to win.
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