Celebrating Innovation in all its quirks and individual challenges within the era of the Second Machine Age.
Nomination close at 12:00 BST on May 27th. Get nominating now, see: bit.ly/2Iwd4vS
The following podcast is a description of the last four years of the Real Innovation Awards, and some of the inspiring stories of creative development which we at London Business School have previously identified and celebrated.
Innovation is, as we know, an essential part of the capitalist system, particularly so during times of great change. Of course, we do live in demanding times, sometimes called the Fourth Industrial Revolution, or the Second Machine Age.
We all are aware of the age of steam, of the first industrial revolution in the 19th Century, and of the computer revolution of the 1960s and 70s. Now we are in the midst a wholly a new revolution which sees machine technologies augmenting and in some instances replacing human cognitive tasks. At London Business School’s Real Innovation Awards we have recognised four principal areas of innovation. First, the emergence of new technologies such as Improbable Worlds Limited which makes distributed simulation software for gaming and corporate use and won of our awards last year.
Then there is innovation in products and services, services such as Fintech and companies like Monzo and Revolut, digital banking companies, both of which were nominated for awards by our LBS judging panels in earlier years.
We tend to think of innovation as something manifestly physical, such as new products, but it is also behind new business models such as Airbnb and Uber. Last year, we gave an award to Airtasker, which is a jobs marketplace system which offers sometimes highly specified services to customers.
LBS also celebrates innovation in ways and methods of working, helping companies to act and operate in a more agile manner, and we also celebrate those companies which have learnt to pivot and change their businesses such as past winners WOG and Ørsted.
These are great stories, and this is why the LBS Real Innovation Awards seek out and celebrate the individuals, companies and organisations that have truly been there and lived to tell their tales of dynamic innovation.