Why values-led leadership creates truly inclusive growth

In this inspiring conversation, Gillian Drakeford shares her journey from management trainee to leading IKEA UK & Ireland, and her deep insights from helping IKEA expand into China.

She reveals how formative experiences shaped her leadership style, including a key moment when asking “why” was discouraged — an attitude she actively challenged throughout her career.

Gillian discusses how cultural intelligence, values-based recruitment, and inclusive leadership fostered sustainable business growth and stronger emotional connections with customers and colleagues alike.

In this episode:

• The leadership lesson Gillian learned at 18 that stayed with her for life
• How she helped IKEA thrive in China through cultural sensitivity
• Rebuilding IKEA UK’s values and reconnecting teams with purpose
• Why inclusive leadership drives emotional connection and commercial success
• Her practical advice for leaders seeking inclusive growth

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