LeadsCon Digital: Lead Generation Insights for Today and Tomorrow

The lead generation and performance marketing landscape is evolving fast—are you keeping up? In this exclusive podcast, Frans van Hulle, CEO & Co-Founder of PX, shares key insights from the latest annual survey with LeadsCon, revealing the biggest challenges, opportunities, and trends shaping customer acquisition in 2025.

Tune in to discover:

• How industry collaboration can fuel shared growth
• The impact of regulatory shifts—what marketers need to know now
• The top KPIs and marketing channels driving success
• A sneak peek at LeadsCon’s must-attend panel discussion in April

Don’t miss this essential conversation—get ahead of the competition and stay informed! 

Take PX's State of the Industry survey to share your insights, and don’t miss PX's keynote at LeadsCon on Tuesday, April 8, at 11am. 

On this breaking news podcast, we're diving into the Supreme Court’s recent 6-3 vote that dismantled the "Chevron deference." This ruling drastically limits the power of federal agencies like the FCC and FTC to interpret and apply laws, reshaping our regulatory landscape. To unpack the implications of this decision, we’re excited to host two legal experts from our LeadsCon community. Check out this new podcast for critical insights on how this ruling will impact our industry.

We hope everyone enjoyed LeadsCon 2024 in Vegas! With a record number of attendees and exhibitors, the energy was electric at the Paris.

In our latest LeadsCon Digital episode, Ian McRae chats with market experts Jacqueline Anderson (VP of Affiliate Marketing at Endurance) and Eric Peschke (VP of Marketing at Zintex Remodeling Group). They shared insights from their sessions, key takeaways, and their experiences speaking at LeadsCon.

Be sure to mark your calendars for LeadsCon Connect in Chicago, September 24-25! Book now at the early rate of $799. We can't wait to see you there!

This podcast features the recipients of the first-ever LeadsCon Rising Stars program!  Ian McRae, Director of Content for LeadsCon, was lucky enough to sit down with two of the honorees, Joseph and Kristen, where they discuss everything from mentorship within their respective organizations to what the future of the lead generation industry looks like to them.

Here's the full list of honorees:

• Samantha Cornmesser, Marketing Manager, MDT Marketing
• Greg Durante, Sr. Director, Affiliate Marketing, eHealth
• Ryan Kanavy, Marketing Manager, Isovera
• Kristen O'Neall, Director of Client Services, Colling Media
• Joseph Spicer, Marketing Manager, Oregon Corrections Enterprises

Hector Pantazopoulos is the co-founder and CRO of SourceKnowledge. With more than 10 years of experience in the online advertising and marketing industries, Hector co-founded SourceKnowledge to help eCommerce and retail brands gain incremental lifts in sales with advertising outside of the walled gardens. He is an advocate of the open web and the benefits it brings to the digital marketplace. Hector specializes in strategic partnerships, ad distribution, sales and HR management.  

Colin and Jason join us for episode #9. 

The lead gen community has expressed frustration with the cost of leads increasing and the quality of those leads decreasing.  Colin and Jason talk a little as to how they've managed to overcome those realities to achieve growth for Colin’s business. Plus, Jason talks a little bit about his early days of social promotion.

Dan Suski joins us for episode #8. Dan is the Chief Marketing Technology Officer at TurboDebt, which is a debt relief, consolidation, and consulting services firm. 

On this episode, Ian is joined by Jason Lally, EVP of Revenue at SinglePoint. Ian and Jason discuss the importance of TCPA-compliant leads, working with partners/vendors for lead gen today, and Jason gives a little advice on the LeadsCon experience for first-time attendees.