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IKEA is very much a tech company - using stats and analytics to determine what sells in which market and what doesn’t - so it makes sense that they’d embark on a full-blown “smart home” concept. The interior deco conglomerate is hoping that their “scenes” feature will set them apart from other smart home systems.
See omnystudio.com/listener for privacy information.
By BFM MediaIKEA is very much a tech company - using stats and analytics to determine what sells in which market and what doesn’t - so it makes sense that they’d embark on a full-blown “smart home” concept. The interior deco conglomerate is hoping that their “scenes” feature will set them apart from other smart home systems.
See omnystudio.com/listener for privacy information.

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